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What Quibi’s Flameout Teaches Us about Behavior Change

Perficient

Motivation ranges from high to low, expressed as pairings of pleasure/pain, hope/fear, and social acceptance/rejection. For any brand that promises to entertain, motivation should center on pleasure. Making matters worse, early versions of Quibi offered no way for users to share content with friends, stymieing growth on social media.

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Unveiling the New Perficient People Promise

Perficient

The same way we articulate to our clients exactly why they should do business with us, applying an employer value proposition – sometimes called an employee brand platform – offers candidates and colleagues both the chance to understand the answers to two key questions: “Why do people join Perficient?” What makes this different?

Community 520
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On Tweeting with Patti Husic, an ICBA Social Media Influencer

Independent Banker

Husic: Originally, I had qualms about effective use of my time as an executive and the ROI of social media. Husic: I focus on topics that I am confident sharing, which are also topics I would talk about in person—banking, accounting, financial services, leadership, women in leadership, community news, technology and health.

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5 Ways to Enhance Trade Show Attendance through Social Media

William Mills

A decade ago, social media was primarily a tool for the 25-and-under crowd to engage with peers, but even in its infancy, its potential was recognizable. Social media will increasingly begin to compete directly with traditional media consumption,” ( Robert Young, 2006 on Gigaom ). It only wants us to buy.

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How to Keep Social Media Content Fun and Fresh as a Financial Brand

Social Assurance

In fact, every day of the year, there is a celebration of something that your financial brand can post about! From Guacamole (September 16 th ) to International Bankers Day (December 4 th ) there are 365 opportunities to celebrate and incorporate a national day into your social media calendar. Sombreros welcomed.

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How To Improve Uninsured Deposit Performance

South State Correspondent

Apply further rising rates, social media amplification of rates or risk, general sensitivity to safety, greater competition, or a credit shock to the deposit holding institution. As you set marketing plans and budgets, consider that just this simple act of outreach and branding increases the average life by about 2-4 months.

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Strava’s Journey From Fitness App To Fitness Ecosystem

PYMNTS

In some ways, Strava is a very much like any social media platform, albeit with a slightly narrower focus than most. It is getting very serious about the larger social media play and the ecosystem it hopes to build around it. Quarles is new to his job, having come on board last spring, but he is not new to social media.