PYMNTS

OCTOBER 10, 2018

Today, she noted, things are quite good, as she is the rare internet celebrity who has turned a social brand into a bankable retail venture. Today, throwing digital marketing dollars at influencers seems like such a common and obvious move for a brand trying to tap into millennial consumers that it’s barely a news event at this point.

Branding 184

Branding social media Marketing Millennials 184

PYMNTS

JUNE 15, 2017

Easier said than done in an age where merchants and firms of all stripes and sizes are inundated with information that flows lightning quick, offering clues and confirmation of good actors and bad. The discussion played off the findings of a new whitepaper from the firm titled, “Driving Up Conversion with Effective Fraud Management.”.

Fraud 115

Fraud Data Tools Management 115

PYMNTS

FEBRUARY 11, 2020

According to Vade Secure’s Phishers’ Favorites Q4 2019 report, attackers continue to impersonate some of the world’s largest brands to trick email recipients into believing their scams, and for corporates, the most common brand used is Microsoft. B2C Brands’ B2B Risks. as to which services we use.”

Branding 146

Branding Security Trends social media 146

Perficient

FEBRUARY 27, 2021

This certification is comprised of one exam and once passed, you’ll obtain the brand new Security Operations Analyst Associate certification! If you’re a Security Engineer responsible for threat management then this certification is for you! Implementing an authentication and access management solution.

Compliance 322

Compliance Security Branding Policies 322

Chris Skinner

JUNE 8, 2017

Even today he claims they have achieved double digit … The post A brand new Clearing Bank for Britain appeared first on Chris Skinner's blog.

Branding 206

Branding Meeting System Regulation 206

Perficient

DECEMBER 9, 2020

Providing a quality commerce experience is table stakes in these unprecedented times, and brands across all industries are racing to sell through digital channels. Forrester canvased 35 commerce service providers to help shape the shortlists of digital decision-makers and channel strategy professionals.

Report 572

Report Industry Strategy Branding 572

PYMNTS

JANUARY 17, 2020

Amazon’s relationships with big brands on their platform is looking quite a bit less healthy than it once was, while Walmart has seen grocery services lose some ground in terms of consumer appreciation, according to a recently released ranking. Big News of the Week: Another Big Brand Break-Up. Another one bites the dust. online spend.

Branding 139

Branding Retail Meeting Report 139

PYMNTS

OCTOBER 29, 2020

Pleo is offering new services bundled under the brand Pleo Pocket that will make it easier for businesses to centralize financial information, according to a blog post. The new tool streamlines employee spending data, like mileage costs, employee reimbursements and ATM withdrawals, according to the post.

Tools 175

Tools Management United States Cards 175

PYMNTS

JULY 25, 2018

Ivanka Trump is shutting down her namesake fashion brand to focus on her role in her father’s administration. According to The Wall Street Journal , sales at the brand, which Trump launched in its current form in 2014, got a big boost during the 2016 presidential election. Trump addressed the staff later that day.

Branding 100

Branding Washington Policies Retail 100

Abrigo

OCTOBER 20, 2020

The banking industry has faced many challenges in 2020, from transitioning to CECL, managing Paycheck Protection Program loans, and navigating an unprecedented economic recession. More than 500 banking professionals across the country gathered for a two-day 2020 ThinkBIG: Manage Risk. Plan for new technology and innovations.

Management 195

Management Lending Community Strategy 195

PYMNTS

JANUARY 5, 2018

Coins can be mined, saved, redeemed for future meals at any of Chanticleer’s brands, or traded with other customers. But by using and name-dropping blockchain, the franchisee shrewdly managed to boost its shares by 41 percent on Wednesday (Jan. Supply Chain Management. Literally Just Branding. BurgerBucks.

blockchain 101

blockchain Branding cryptocurrency Retail 101

PYMNTS

FEBRUARY 19, 2019

The problem with customer retention in an era when consumers are easily distracted and pulled away isn’t that brands aren’t trying, or even that they are using the wrong tools. Using one tool for email marketing, another for loyalty and another for feedback, what they get is three different views of the customer that don’t inform each other.

Branding 130

Branding Tools Retail Data 130

PYMNTS

APRIL 19, 2017

But in a world where consumers can virtually buy any product from any retailer with a few clicks, apparel brands have found themselves to be far less influential than they once were. Brands can’t afford to bet wrong on what products will appeal to customers. “You Brands immediately wanted to do two things,” Fields said.

Branding 108

Branding Retail Data Survey 108

Perficient

JULY 12, 2022

Across financial services – industries such as banking, wealth management, and insurance – the need for greater personalization has been a theme for several years. Your brand is the beacon of authenticity for a personal experience. What does your brand portray to the market?

Industry 294

Industry Branding Customer Experience Marketing Automation 294

Perficient

FEBRUARY 1, 2021

Chatbots can be programed to provide additional information around a specific car or help narrow a search based on the needs of the consumer. Transition from Brand Site to Dealer Site. Because many customers start at the brand site, a chatbot can gather important information that a dealer needs to make the sale and pass it along.

Strategy 409

Strategy Branding Online Marketing Strategies 409

PYMNTS

APRIL 5, 2017

Product Management Software Startup Akeneo In $13M Series B. Managing product information is no small task for retailers, especially as catalogs, once solely a print-based medium, moved onto the web and, more recently, mobile channels. We know that the quality of the product information has a direct impact on sales,” he said.

Software 101

Software Management Branding Analytics 101

PYMNTS

SEPTEMBER 24, 2020

In a Masterclass interview with PYMNTS, Tom Donlea , vice president and general manager, APAC at global identity verification provider Ekata , said Asia offers greenfield opportunities — and some areas of risk — for merchants looking to offer digital wallets. Donlea noted that mobile wallets are designed for consumer and brand loyalty.

Mobile 245

Mobile Management Fraud Training 245

Perficient

JULY 30, 2020

Product detail pages (PDP) have long been something that we in the commerce space have used to describe the page within a website that holds all the key information that a customer would need in order to research, share, or purchase a specific product or service. Customers still need to access all of this information.”

Customer Experience 373

Customer Experience Mobile Examples Branding 373

Perficient

JANUARY 21, 2021

Consumers are looking to the companies and resources they trust to understand relevant, rapidly evolving information and guidance. As customer needs and relevant information continue to change at a fast pace, organizations are increasingly leveraging iterative design approaches to launch new digital experiences as quickly as possible.

User Experience 508

User Experience Strategy Meeting Branding 508

PYMNTS

APRIL 10, 2018

Data needs management, and protecting that data requires vigilance. And yet, many firms do not have the staff in place to manage cryptographic keys. GEOBRIDGE works across the transaction spectrum, with payment brands, acquirers and service providers, deployment centers and device manufacturers.

Management 144

Management Security United States Data 144

BankInovation

JUNE 26, 2020

This week, MLBM released its 2020 Brand Intimacy Study. We’ve created what we call a ‘data intelligence platform’ that pulls together information on our customers, but […]. Financial services ranked 11th out of 15 industries when it comes to emotionally connecting with customers.

Branding 64

Branding Study Data Industry 64

PYMNTS

APRIL 23, 2019

Too often, however, the reconciliation becomes an afterthought in the spend management process, and can be even more difficult for a company’s accounting department to address if paper receipts get lost. Those headaches could become a thing of the past, as new solutions integrate spend management solutions directly into company operations.

Management 100

Management Cards Tools Resources 100

Qudos Bank

FEBRUARY 15, 2024

From shopping strategies to secure banking options, we explore the many ways to help you manage your hard-earned money amidst the economic climate. For example, compare unit prices at the supermarket, switch to home-brand products, and seek out grocery specials to reduce your weekly spending.

Management 52

Management Taxes Cards Resources 52

Perficient

OCTOBER 26, 2020

I mean, think about it for a moment—a two to four-word search query is not a lot of information to go on. It’s basically just an article information site, but they went extraordinarily deep. You can be an affiliate, small business, major brand—it doesn’t matter. Here’s a chart showing their traffic over time.

Google 508

Google Video Branding Course 508

Perficient

AUGUST 14, 2020

Behind every successful ecommerce experience is relevant and accurate product information. When enabled through a software application, this process is called Product Lifecycle Management (PLM). Maturity: By this time the product has been established in the market, sales have grown, and the brand is recognized in the market.

System 332

System Software Marketing Innovation 332

PYMNTS

JUNE 21, 2019

Airports are providing luxury brands with access to consumers with extra time on their hands who want to buy unique and unusual items they can’t find near their residences. shopping malls are on the decline, are also becoming locations where brands are innovating with products. In Other Brick-and-Mortar News.

Retail 101

Retail Branding New York City Houston 101

Insights on Business

FEBRUARY 11, 2018

The technology has advanced to the point that building VA’s is no longer a discussion around functionality and technology, but organizations and now dedicating more time developing the VA’s “personalities” to reflect the company’s mission, vision and brand. How does this bot, named and personified, support a brand’s vision and promise?

Branding 125

Branding How To Customer Experience Trends 125

Perficient

JULY 6, 2021

In my 30-plus years of leading and supporting data programs for major financial brands, data democratization has gone from wish lists to a must-have. In the broadest sense, data democratization often appears at odds with the very concept of data governance: the management and control of data.

Data 294

Data Resources Tools Compliance 294

Perficient

DECEMBER 1, 2022

But financial advisors that work for larger wealth managers and are looking to be more targeted and personalized with client outreach are often burdened by the hoops put in place by corporate infrastructures that they must jump through in order to get new marketing content made or sales campaigns underway.

Taxes 294

Taxes Customer Experience Marketing Compliance 294

Perficient

JULY 10, 2023

However, these reputational risk management (RRM) frameworks are still widely underdeveloped. Recent bank crises plead the case for risk management preparedness. Financial services institutions must meet customers where they are, not only with standard marketing and services but with crisis management strategies, as well.

social media 170

social media Risk Management Analysis Industry 170

PYMNTS

SEPTEMBER 1, 2016

Walmart and the Dr Pepper Snapple Group helped each other solve an interesting conundrum recently: In an increasingly digital- and mobile-focused retail age, the two partnered together to help bridge the gap between brands and retailers to benefit consumers. The best source of that content is the brands we work with.

Branding 101

Branding Retail Groups social media 101

South State Correspondent

JULY 6, 2022

In an earlier article, we discussed how we use “cost per impression” as a metric for planning, budgeting, and executing bank events that are specific for customer retention and branding. Banks usually find resounding success as providers of capital and cash management services if the event and approach are right.

Data 195

Data Management Conference Branding 195

Perficient

NOVEMBER 9, 2020

You can send personalized emails, text alerts, nurture customers, save internal time and resources, and create an overall better experience between your brand and your customer. It can be especially difficult for both health payers and providers who have extremely sensitive and confidential protected health information (PHI).

Marketing Automation 525

Marketing Automation Marketing Resources System 525

PYMNTS

MARCH 8, 2018

In an interview with PYMNTS, Katy Jones, chief marketing officer of the company, agreed with the notion that, when it comes to food, supply chain management exists in an analog world in need of digital change, where visibility is limited. The information can be gathered and kept in a centralized place via a centralized platform, she said.

Management 101

Management Compliance Technology Examples 101

PYMNTS

JANUARY 8, 2021

Kount’s staff members will become a part of Equifax’s United States Information Solutions (USIS) business unit and will still be based in Boise, Idaho, according to a Friday (Jan. Equifax has inked a deal to purchase artificial intelligence (AI)-powered fraud prevention and digital identity technology provider Kount for $640 million.

Idaho 295

Idaho Fraud United States Customer Experience 295

South State Correspondent

JULY 24, 2023

The brand amplified its marketing spend by creating a consistent theme of products and partnerships that reinforced themselves. Bank Lesson : Banks should consider developing and amplifying a signature brand element through their marketing. Walk into the average branch, and it’s usually hard to discern a bank’s brand.

Marketing 195

Marketing social media Branding Apple 195

PYMNTS

OCTOBER 3, 2020

Brands have flocked to social media in an attempt to meet their consumers where they are and display a different side of themselves. Social media can be a terrific place to build bonds with one’s customers and show off a clever, avant-garde sense of humor – if a brand is good at it. And this week, Burger King was that brand.

social media 304

social media Marketing Branding Video 304