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Techy Turkey Day: How Technology Has Changed America’s Trademark Holiday

PYMNTS

Here’s how innovation, marketing and technology have shaped this iconic American holiday over the years. The Macy’s Day Parade has the most brand name recognition, but there are countless other parades across the U.S. And what do we do with this incredible technology? Making It a Holiday at All. So much for cherished memories.

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Retailers Look To Digital Technologies After Beating The Street

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Still, the earnings announcement comes as mall operators are trying to reboot in an era when the department store is no longer the anchor tenant of choice at many locations and brands like Macy’s and JCPenney continue to shutter brick-and-mortar stores. In some cases, the retailer is demolishing existing stores to create new uses of the land.

Retail 101