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How Can Regional Insurance Carriers Harness the Power of AI?

Perficient

Regional insurance carriers, often operating in a highly competitive market, face numerous challenges in attracting and retaining customers, such as a lack of brand awareness and distribution breadth. By automating these processes, carriers can significantly reduce operational costs and improve efficiency.

Regional 221
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FUEL CYCLE Fuels B2C Relationships

PYMNTS

The data collected through these online communities gives brands the insights they need to make real-time decisions that serve the commerce king: the customer. Currently the market is incredibly volatile and uncertain,” CEO Bahram Nour-Omid told PYMNTS. According to Forrester, brands face a 50 percent higher revenue risk in 2017.

Branding 103
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Cisco Financial Services welcomes imimobile

Cisco

As a result, financial brands realize the need to create a unified customer experience across all customer touchpoints, whether digital or physical, and be available to their customers any time of day, rather than only during weekday business hours. You already have a CRM, a Marketing Automation platform, or Call Center software.

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Modernizing the Health Plan Business Process

Perficient

Here are some examples of use cases that can be solved by using Salesforce Industries: Automate screener process and census capture, and store data on employer’s account. Create marketing automation based on where a broker/employer is in their sales cycle to keep them moving on their journey. Step 4: Get Others On Board.

Groups 294
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Restaurant Customer Engagement Platform Fishbowl Integrates With Android Pay

PYMNTS

The integration allows restaurant brands to push personalized coupons and to provide seamless loyalty and promotional offerings within customers’ digital wallets. Say we have a client with 7 million loyal guests in their database, for example, to whom they send emails, SMSs,” he said.

Mobile 100
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Maximizing Your Website to Generate Quality Leads

William Mills

Marketing has evolved over the years from strictly brand awareness to include more lead generation and sales nurturing activities. This is where utilizing marketing automation software can make the biggest impact on your lead generation program.

eBook 41
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The Power of Lead Nurturing: How To Build Stronger Relationships and Close More Customers

William Mills

With the help of a marketing automation system, you can track a wide variety of activities your leads are taking with the content on your website and use this information to better understand where they are in the buyer’s journey. But how do you know when they’re ready?

How To 42