Remove Branding Remove Digital Strategies Remove Presentation Remove Technology
article thumbnail

Are There Digital Strategy Lessons Financial Institutions Can Learn From Other Industries?

Perficient

I presented on this topic, along with my colleague Scott Albahary – Chief Strategist for Financial Services here at Perficient and Jim Marous – Co-Publisher of The Financial Brand , to approximately 500 financial services industry folks. Well one of the biggest challenges right now is humanizing the digital experience.

article thumbnail

[Webinar Recording] What Financial Institutions Can Learn From Top Brands in Other Industries

Perficient

Financial institutions that want to remain ahead of their competition must adopt new business processes and implement fresh digital strategies and technologies. By optimizing these digital efforts, companies will increase sales and provide value to their customers.

Branding 294
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

More Than a Brand Steward: The Redefined Role of CMO

Perficient

Once held up as a maven of creativity and brand, today’s technologies, customers, and pace of business demand CMOs have a wider handle on a variety of skill sets and a much deeper business acumen in order to move their team from cost to profit centers. This is not a short-term trend either. The short answer is No. How to Get There.

Branding 378
article thumbnail

Retailers Rethink Store Concepts, Digital Strategies Amid New Realities

PYMNTS

Meanwhile, their in-store customer base shrinks, as shoppers can now find lower prices and fast delivery with the touch of a few buttons on their smartphone – or even through interactive technology that uses voice recognition. The company also launched a new co-branded Visa rewards card with Alliance Data.

article thumbnail

InsureTech Connect 2022 Recap: Key Themes Include Data, Personalization, and Embedded Insurance

Perficient

Over 2,400 companies were in attendance, and it was said that there were over 8,500 attendees present this year. I felt very fortunate to be in the company of thousands of like-minded professionals seeking to digitally transform an industry that’s focused on protecting people, businesses, and the things they care about most.

Data 275
article thumbnail

P&G Reports 50 Pct Jump In eCommerce Sales, Sees Lasting Shift To Online

PYMNTS

On a conference call with analysts , P&G Vice Chairman, Chief Operating Officer and Chief Financial Officer Jon Moeller said the mid- to long-term impacts of the pandemic are accelerating top and bottom-line growth as the quality and relevance of its many brands resonates with consumers. “We Constructive Disruption.

Online 292
article thumbnail

What Quibi’s Flameout Teaches Us about Behavior Change

Perficient

To bring about behavior change, these factors must be present in sufficient quantity, and must converge at the same time. For any brand that promises to entertain, motivation should center on pleasure. Quibi also improved on the standard means of delivery, investing in a technology called Turntable to make mobile TV-watching easier.

US 294