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Brinker Sets Long-Term Focus For Virtual Brand, Reconsiders Marketing Amid Pandemic

PYMNTS

However, Roberts noted that the Chili's brand “continues to exceed expectations from both a relative and an absolute perspective.”. In terms of the company’s It’s Just Wings virtual brand, which the company unveiled in June, Roberts noted that the company is committed to the brand for the long term. The company reported $82.8

Branding 100
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Project Verte Launches Blockchain Marketplace For DTC Brands

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Project Verte has launched the MyVerte blockchain -based marketplace for direct-to-consumer brands. According to a press release , MyVerte will launch with over 100 brands, including new brands like Foreo, Temporary Forevers and La Luna Rose. The platform will also highlight new brands on a weekly basis.

Branding 115
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Toy Fair Takes Business Into Its Own Hands

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It will be a series of virtual market weeks to help businesses connect with customers at a time when in-person events are impossible to hold. These three virtual market weeks can help answer member and toy community needs. The first market week will be July 13 through 19. Two additional weeks are planned for Aug.

New York 255
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Wendy’s Joins The Dash For Delivery Market Share

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Wendy’s and DoorDash announced earlier this month that they were expanding their partnership following a successful pilot program at 135 restaurants across Columbus, Ohio, and Dallas, Texas. The partnership is exclusive to locations in which DoorDash does business and is now serving customers out of 2,500 restaurants in 48 major U.S.

Marketing 134
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Circuit City Still Eyeing Comeback, But Wants To Take Its Time To Get Things Right

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There was plenty of excitement in the retail sector after TWICE broke the news in January that an outside investor had acquired the iconic Circuit City brand, with plans to revive the business and open anywhere from 5,000 to 10,000 new locations over the next five years. And then, nothing.

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Retail Pulse: 7-Eleven Tests Cashierless Tech; Staples Debuts Connect Store Concept

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7-Eleven President and CEO Joe DePinto said in an announcement , “Retail technology is evolving at a rapid pace, and customer expectations are driving the evolution. Introducing new store technology to 7-Eleven employees first has proven to be a very productive way to test and learn before launching to a wider audience.”.

Retail 143
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Building The Tire Shop Of The Future With On-Demand Service

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From there, consumers are given a “large assortment of different tires to choose from,” including all of the major tire brands across all price ranges, Komal said. Komal said that what distinguishes Zohr from other players is the proprietary in-house technology it has built to power the business.