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10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Last week, the American Banking Association (ABA) held its annual Bank Marketing Conference in Denver, receiving rave reviews. The theme was – developing your marketing superpowers. Amid the brewery networking, superhero costumes, and fun, some fantastic bank marketing lessons were had, and not just for bank marketers.

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Shopify Launches Its Own Payments Hardware

PYMNTS

For the first time, Shopify is introducing its own payments hardware to the market with what they are calling a unique approach to the standard card reader. The new EMV-compliant device made its first public appearance at the firm’s Unite developer conference in San Francisco.

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The World Unfiltered: What We’ve Learned About Each Other In The Last Two Weeks (Whether We Wanted To Or Not)

PYMNTS

In 2004, Dove launched what it called “The Campaign for Real Beauty,” a marketing strategy developed to focus on “the natural physical variation embodied by all women and inspire them to have the confidence to be comfortable with themselves.”. CVS, Modcloth, Bongo, Aerie and Seventeen magazine are just a shortlist. “We

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Finovate Fall 2018 – Day 1

William Mills

If you are here at the conference feel free to stop by at the breaks–I’m on the front row. He has more than 34 years of experience in financial technology and is a recognized leader in financial and technology marketing. Mills-Grimes, marketing director of William Mills Agency, is live blogging today at FinovateFall 2018.

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Top Social Media Trends to Pay Attention to for Financial Brands

Social Assurance

As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy.

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Top Social Media Trends to Pay Attention to for Financial Brand

Social Assurance

As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy.

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FinovateSpring 2017 Live Blog – Day 1

William Mills

William, Steven and I are at the FinovateSpring Conference getting ready for a great day of demos. He has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing. William Mills Agency will be live blogging at FinovateSpring 2017. 11:25 am Good Morning! Stay tuned!