Branding Community Customer Experience Events 
South State Correspondent
MARCH 23, 2022
If your bank struggles to create a clear value proposition and brand differentiation, then we have a case study for you. Their secret – fanatical customer service. Instead of marketing, the Bank strategically focuses on two areas – product development and customer service. and became the most valuable bank in Latin America.
Perficient
AUGUST 1, 2022
Adam Caplan, Salesforce’s Senior Vice President of emerging technology, explained said that the software targets brands who want to drive engagement and provide their customers with special event access via NFTs rather than sell works of art.
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South State Correspondent
MAY 1, 2024
Honkook Kim and his Gentle Monster Brand is a perfect example. With financial hardship, competition from dominant players, and a startup budget, Gentle Monster faced many of the same challenges as a community bank. For inspiration in banking innovation, we often look to other industries.
Independent Banker
SEPTEMBER 30, 2021
But for most community banks, building a trustworthy brand isn’t a conscious effort. So first, we’ll look at how two community banks have become trusted pillars of the community through charity work and good old?fashioned fashioned customer service. billion-asset community bank. Build your community.
Perficient
DECEMBER 1, 2022
She had a list of eligible prospects from community events she had recently attended, as well as current clients in mind that would benefit from tax-aware asset location. All of this contributes to higher ROI and elevated customer experiences, which work in tandem to boost brand reputation and loyalty.
Payments Source
DECEMBER 21, 2020
The pandemic has forced Bank of America, Chase, PCSB and other banks to find new ways to maintain connections with their customers and communities.
PYMNTS
FEBRUARY 24, 2020
For retailers, it can be as simple as an in-store event or a high-profile design that consumers will travel to visit. But experiential marketing is also a customer-centric strategy intended to drive customer retention and strengthen the bond between retailer and consumer. The consumer now has a candle with a personal brand.
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