Branch Design, Branding, Lending and social media

Steal This 5-Step Banking Innovation Playbook from Gentle Monster

South State Correspondent

MAY 1, 2024

Honkook Kim and his Gentle Monster Brand is a perfect example. The Banking Innovation Playbook – Step 1: Find a Niche Kim looked at the market and knew he needed traction in at least a single segment where he could create a brand and a following for Gentle Monster. Leveraging social media, Gentle Monster started to get traction.

Innovation

Innovation social media Branding Marketing

Gonzo Goes to BAI Retail Delivery 2014: Sweet Home Chicago?

Gonzobanker

NOVEMBER 18, 2014

Tom McGill of First Financial Bank led a session with our own Jim Burson where McGill pointed to the risks of single-service customers, the importance of customers advocating for your brand, and getting bank reporting accountability simplified across channels. The big theme was branch of the future. So, we get it. Online delivery?

Chicago

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Community Banking Brief

Steal This 5-Step Banking Innovation Playbook from Gentle Monster

Gonzo Goes to BAI Retail Delivery 2014: Sweet Home Chicago?

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