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Gallery: Priming Your Social Media Strategy for Amazon’s Prime Day

The Financial Brand

This article Gallery: Priming Your Social Media Strategy for Amazon’s Prime Day appeared first on The Financial Brand. Prime Day is a great marketing opportunity for banks and credit unions. This gallery of social media posts illustrates how seven different types of messages can be used to maximum effect.

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That Inexplicable In-N-Out Burger, And Marketing Stunt #Fails

PYMNTS

A host of potential resolutions to the mystery flooded across the web – the most popular being that this was some kind of marketing stunt by In-N-Out, possible portending a New York opening. The problem with marketing stunts is that they rarely thread that needle. But In-N-Out was pretty adamant that it wasn’t them. But they didn’t.

Marketing 202
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Facebook Tracker: East, West And Everything In Between

PYMNTS

Facebook is getting big, and we don’t just mean popular: the social media giant has gotten bigger than its britches in more places than one, with new offices cropping up across the U.S. Google, for instance, has its Midwest headquarters in the former Fulton Market Cold Storage building. Chicago, Illinois. Menlo Park, California.

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Crypto 2020: One Step Up; Two Steps Back

PYMNTS

Said Allaire of the bid to get digital currencies more front and center: “Regulators are getting their arms around them … the digital asset market is now moving, more and more, into the mainstream of finance, FinTech payments and banking world.”. And, of course, the crypto landscape extends well beyond bitcoin.

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Why Health And Beauty Retailers Are Driving Digital Innovation

PYMNTS

In some cases, retailers are using social media tools such as Instagram to post promotions and product tutorials — or interact openly with consumers about their offerings. That mindset “is becoming increasingly necessary if retailers want to remain competitive in the market,” the index found.

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Today In Payments: Facebook Closes $5.7B Deal For Stake In Reliance Jio; GM Shutters Its Car-Sharing Platform

PYMNTS

billion deal on Tuesday (April 21) for a minority stake in Indian telecom startup Reliance Jio, giving the social media giant a larger foothold in the region. Maven had already began winding down the number of cities in which it operated, shutting down in major markets like Boston, Chicago and New York City.

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Upcycling Dog Treats Into Sustainable Snacks With eCommerce

PYMNTS

Co-founder James Bello initially worked at the headquarters of a major retail chain, and then moved to Boston to serve in their innovation group. Combining that knowledge with Bello’s retail experience, they were able to get the product to market after completing the recipes and packaging. . The Market.