Remove Books Remove Marketing Remove Millennials Remove social media
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Homesharing Platforms Vie For Millennial, Gen Z Travelers

PYMNTS

They want convenient booking tools, fast payment methods and secure reservations when planning their trips, and these needs have not changed much as millennials have come of age. The company has had success with this type of market vigilance, but hotels are quickly catching on. Market Growth and Opportunity.

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AI’s Place In The $50B RV Market

PYMNTS

Consumers are beginning to express more preferences regarding their buying and selling experiences on online marketplaces, which are seeing an increased amount of competition in the market as they attempt to hold onto their customer bases. Technology and social media company Facebook is also growing more involved in the sharing economy.

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For Macy’s and Men’s Wearhouse, No Millennial Tux and Tails Tailwind

PYMNTS

It’s been chronicled in these virtual pages that millennials are the driving force behind change – change in how payments are done, how banking is banked, how social media influences commerce (or doesn’t) and how shopping may become a hybrid of high touch across the digital and physical realms.

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Matchmaking Millennials To The Experiences They Desire

PYMNTS

While millennials aspire to seek out meaningful experiences, they don’t necessarily have the spending power that enables them to do so. While on the other side of the coin, there are millennials who like to go out in groups, with budgets that may be more restricted but with time to go out more frequently. BB: Yes, exactly.

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12 Industries That Will Thrive Thanks To Millennials

CB Insights

Popular media coverage of millennials often fixates on the industries the generation is allegedly killing and their supposed fiscal irresponsibility. Some industries benefiting from millennials’ increased spending power, such as travel, reflect well-worn Gen Y tropes like the general preference for “experiences” over things.

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Is The Recreation Market Ready For A Payments Makeover?

PYMNTS

Fortunately, it appears the recreational market is getting some much-needed innovation to help organizations and associations process payments and participant registration. By some accounts, the recreational activity market is valued at over $250 billion each year. Getting Recreational Programs to Act Like Businesses. In the U.S.,

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Adventure Travel And Beyond — Summer Vacation’s New Norm

PYMNTS

That gain, according to the report, is largely driven by social media savvy Gen Z consumers, who tend to exert a larger than expected amount of sway in bookings. Cost is a factor in booking — though often not a leading one. Millennials and The Magic of Mircocations. Good news — something better than staycations.