article thumbnail

Big Data Explosion

Cisco

This challenge is compounded by the growing use of alternative data from sources like customer data platform (CDP) providers, fintech partnerships, and even from sensors and IoT devices. More attention is also turning to gaining competitive advantage from under-used customer data collected via conventional operations.

Big Data 143
article thumbnail

Reading Predictive Tea Leaves With Smart, Big Data

PYMNTS

Missing the opportunity to gauge demand accurately can result in lost sales, and ramping up production or staffing while waiting for foot traffic or clicks on buy buttons that never materialize can ding operating profits. However, as Cam Brown, CEO of PredictHQ , told Karen Webster, the key is to find “smart” data buried within the Big Data.

Big Data 160
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Business Writing Gets A Boost From Big Data

PYMNTS

The digital age is nothing if not an ongoing revolution in communication – which, of course, powers innovation in payments, commerce and business operations. Augmented writing doesn’t have such a direct link to payments and commerce, but it is meant to more generally help out with core business operations, including marketing and hiring.

Big Data 159
article thumbnail

The $5B Midterm Elections And The Big Costs Of Big Data

PYMNTS

But when the news broke that the Big Data consulting firm had allegedly illegally harvested the data of 87 million Facebook users to build custom voter profiles that they claimed had helped the Trump team notch the win in the 2016 presidential election, many Americans suddenly took a great deal of interest in the subject.

Big Data 191
article thumbnail

To Optimize Supply Chains, Big Data Must Have The Need For Speed

PYMNTS

Supply chain management strategies are top of mind for many organizations at a time when Brexit, trade disputes, tariffs and an overall sense of geopolitical volatility have businesses recognizing the need for resiliency through operations and business partners. “How can I analyze data in real time, and make decisions faster?”

Big Data 166
article thumbnail

In B2B, Ness Looks For Just The Facts With Big Data

PYMNTS

Small firms need data. And Big Data has been growing, well, hugely. The movement toward the cloud has simplified embracing new technologies but only somewhat, as the options tied to Big Data, in terms of methodologies and platforms, have grown as well.

Big Data 100
article thumbnail

Giving Big Data Decision-Making A Real-Time Touch

PYMNTS

Big data, big data, big data. We all know the term, understand its significance and have seen plenty of examples across the industry of how businesses are utilizing massive amounts of data (and the applied analytics needed to make sense of it all) as a competitive edge in the market.

Big Data 110