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NYC Summit To Tackle Lack Of Influencer Regulation

PYMNTS

17) will discuss the fraud problem stemming from influencer marketing. The event strives to unite the worlds of communications and marketing to stimulate conversations about digital marketing and influencer campaigns, PR Daily reported on Monday (Sept. The first Influencer Fraudnomics Summit in New York City on Tuesday (Sept.

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Retail Pulse: Kohl’s To Curate Brands With Facebook; Domino’s Rolls Out eBike Tie-Up

PYMNTS

Brick-and-mortar retailers are teaming up with social media platforms to curate labels for their stores and their websites. Kohl’s , for instance, will bring emerging brands to over 50 physical retail locations and online starting in the fall through Curated By Kohl’s. In Other Brick-and-Mortar News.

Branding 101
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A Bundle Of Contradictions: The Online Privacy Landscape

PYMNTS

What follows is a quick look at the current privacy landscape, and what that means for retailers and other companies that are competing for larger shares of the digital market — including potential business opportunities. For instance, the market for apps and wearables related to personal healthcare will reach $11.25 Except, maybe not.

Online 101
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12 Industries That Will Thrive Thanks To Millennials

CB Insights

Social media is also helping campers discover new places to visit, then share their experiences with others: 30% of millennials said that they picked a camping spot after seeing someone else go there. As with many industries in today’s information economy, millennial travel trends are strongly influenced by social media.

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Stupid Bank Names

Jeff For Banks

In the mid to late 1990''s, my employer, First National Bank of Maryland based in Baltimore, bought Harrisburg, Pennsylvania based Dauphin Deposit Bank. They didn''t even include bank in their marketing materials, leaving customers and potential customers wondering, who ? If your brand strives for assimilation, then go with it.