PYMNTS

SEPTEMBER 16, 2019

17) will discuss the fraud problem stemming from influencer marketing. The event strives to unite the worlds of communications and marketing to stimulate conversations about digital marketing and influencer campaigns, PR Daily reported on Monday (Sept. The first Influencer Fraudnomics Summit in New York City on Tuesday (Sept.

social media 150

social media Regulation New York City Baltimore 150

PYMNTS

AUGUST 16, 2019

Kohl’s , for instance, will bring emerging brands to over 50 physical retail locations and online starting in the fall through Curated By Kohl’s. The retailer also plans to team with Facebook on brand curation starting next year — “identifying and engaging with brands that have built a strong online community on the social media platform.”.

Branding 101

Branding Retail social media Houston 101

CB Insights

DECEMBER 1, 2017

The strategy could help established travel companies boost brand loyalty, while further differentiating themselves from Airbnb and other new rental market entrants. From new booking engines to events/activities to person-to-person platforms like Airbnb, there is innovation all over in travel. And no one is safe.

San Jose 49

San Jose Baltimore Branding Industry 49

PYMNTS

AUGUST 10, 2018

What follows is a quick look at the current privacy landscape, and what that means for retailers and other companies that are competing for larger shares of the digital market — including potential business opportunities. For instance, the market for apps and wearables related to personal healthcare will reach $11.25 Except, maybe not.

Online 101

Online social media Baltimore Data 101

PYMNTS

NOVEMBER 25, 2019

Instead of trying to be the bank, Google is leveraging the brand name, banking infrastructure and trusted reputation of two banks, one of which is among the world’s largest global FIs, to acquire new users for that product and for Google Pay. Consider, he said, how the Apple Card came into the market. Google’s Aim.

Google 272

Google Fintech Payments Apple 272

William Mills

JULY 19, 2018

It focuses on the most innovative technology trends to engage and grow one’s customer base. focuses on the banking experience of the future, from innovation to leadership development. ABA Bank Marketing Conference , Sept. 23-25 in Baltimore, covers new ideas for bank marketers and how banks can get the most brand awareness.

Conference 42

Conference San Diego Dallas San Francisco 42

Jeff For Banks

FEBRUARY 1, 2015

In the mid to late 1990''s, my employer, First National Bank of Maryland based in Baltimore, bought Harrisburg, Pennsylvania based Dauphin Deposit Bank. They didn''t even include bank in their marketing materials, leaving customers and potential customers wondering, who ? If your brand strives for assimilation, then go with it.

Pennsylvania 60

Pennsylvania Baltimore Branding Indiana 60