Analytics Marketing User Experience UX 
Perficient
NOVEMBER 10, 2020
If your “digital front door” hasn’t been updated in a while, this lack of attention shows up in analytics like a reduction of conversion rates or other important metrics. Accordingly, the goals of a redesign should always be derived from real, measured user experiences.
PYMNTS
FEBRUARY 20, 2020
Lucaciu is the chief technology officer of Adore Me , an eCommerce and brick-and-mortar retailer that has adjusted to disruptive changes in its market, including the bankruptcy of the parent company of Victoria’s Secret. Using Angular improves the user experience – and for Lucaciu, UX is key to AdoreMe’s success.
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Insights on Business
JANUARY 18, 2019
IBM SPM improves sales performance and operations with better incentive compensation plan management and smarter sales territories and quotas administration, which produces faster insights with advanced analytics. IBM also provides additional capabilities for sales planning leveraging IBM Planning Analytics and IBM Watson Analytics.
Fintech Labs Insights
NOVEMBER 8, 2016
The new company (spun out from Signet Bank in 1994) was widely revered as a data analytics and marketing master. The bane of the mobile user experience is dealing with (ultimately ignoring) all the false positives you get through most notification services. Another thing I really appreciated.
PYMNTS
MAY 8, 2020
The small business FinTech arena continues to blossom as more developers explore ways to address a market historically underserved by traditional financial institutions (FIs). The Front-End Strategy: UX. “We think of the user experience as critical and want to apply this philosophy on the business side.”
PYMNTS
AUGUST 1, 2019
percent are focusing on them, likely because debit payments (and credit products) are more market-ready than other offerings. Data analytics is ready for a surge in interest, however. User experience (UX) will also experience significant increases in interest over the next three years compared to the past three.
Insights on Business
FEBRUARY 5, 2019
Forrester Research, one of America’s preeminent market research organizations, has named IBM as one of the “most significant” and also as one of the “eight providers that matter most” for 2019 in sales performance management (SPM). Enable seamless data integration and deep insights using AI and advanced analytics.
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