Perficient
DECEMBER 10, 2020
COVID-19 vaccines appear to be close to helping resolve the 2020 Coronavirus Pandemic. The pandemic exposed both good and bad customer experiences as companies reacted to the changing market and economic conditions. Your customers have gone through significant personal events in 2020. Expectations vs Reality.
Perficient
JANUARY 12, 2021
To provide these elevated customer experiences, businesses should consider the opportunity to implement Augmented Reality (AR) into the commerce experience. Forrester noted that 53% of the US retail industry planned investment in AR in 2020 because they know it assists consumers in making purchase decisions.
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Accenture
SEPTEMBER 21, 2020
While I predicted unstable weather with a high probability of storms in my forecast for 2020, I could have not foreseen just how turbulent this year would turn out to be. In our Banking Technology Vision 2020, we look beyond the rough weather of the COVID-19 outbreak to evaluate how banks should position themselves for….
PYMNTS
FEBRUARY 26, 2020
This is the year that customer experience surpasses brand and price as the most important factor in retail. That’s just one of the conclusions drawn in the latest American Customer Satisfaction Index (ACSI) out of U Michigan’s Kellogg School, which focuses on retail. Screen-free customer experiences could be the future.
PYMNTS
JANUARY 22, 2021
“Banks can actually benefit from looking at how a customer’s behavior has been over a longer period of time, and then act accordingly rather than just at a single point of time,” Dhala said, explaining that over the last year, “single point in time” data has become more questionable.
Perficient
DECEMBER 2, 2020
Perficient was recently included as a marketing technology integrator in Gartner’s Marketing Technology Vendor Guide, 2020. According to Gartner’s CMO Spend Survey 2020-2021 , marketing technology currently accounts for 26% of budgets – a larger percentage than media, in-house labor, and agencies.
PYMNTS
OCTOBER 6, 2020
At least insofar as 2020 has shaped up, and especially where B2B payments have been concerned. Improving the B2B Customer Experience. The B2B customer experience, noted several panelists, now includes payments. And the better the payments flow, the better the experience, overall. His calendar was bit off.
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