2015 Innovation Management Marketing 
PYMNTS
JUNE 22, 2019
It seems every firm is trying to find a way into the expansive — and ever-growing — “health and wellness” market. percent between 2015 and 2017, according to the Global Wellness Institute. In the last few years, wellness has become a dominant lifestyle value that is profoundly changing consumer behavior and changing the markets.”.
South State Correspondent
JULY 19, 2022
Back in 2015, Brazil led the world in fan football-related injuries. Then, in a twist of innovative thinking, Ogilvy, the famous ad firm, was brought in. What ensued was an out-of-the-box brand affinity marketing tactic that banks can use to promote their brand today. Creating a Brand Affinity Marketing Solution.
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PYMNTS
FEBRUARY 26, 2020
In today’s top news, the stock market takes its biggest hit since 2015 due to mounting fears over the coronavirus, and an ex-Microsoft engineer is found guilty of stealing $10 million in digital currency. Coronavirus Decimates US Stock Market $1.7T stock market is taking a hit due to mounting fears over the coronavirus.
PYMNTS
MARCH 6, 2018
Happay , a business expense management company based in India, has landed a partnership with HDFC Bank , reports in Business Standard said on Monday (March 5). The company will link HDFC small business (SMB) customers to its travel and expense management solution, which is tied to a prepaid card.
PYMNTS
SEPTEMBER 14, 2017
One of the key reasons for the complicated relationship – the term “frenemies” comes to mind – is that FinTech newcomers are demonstrating innovative approaches to traditional banking practices, including financial management services and money transfers, while older banks tend to be wedded to older systems.
PYMNTS
MARCH 1, 2017
To succeed in retail (and retail marketing), merchants and advertisers need to keep up with what shoppers want, how they buy, and where. Sourcing, managing and making sense of all that consumer data, however, can prove challenging for many businesses. You need to be able to market with relevance,” Hale said.
PYMNTS
DECEMBER 9, 2019
At the end of 2016, a year after PayPal went public, there were 179 million active users who used PayPal 17 times a year; PayPal’s market cap was roughly $47 billion. Today, PayPal has 300 million active users who use it 42 times a year and a market cap of roughly $125 billion. and Europe are using cards to make their payments.
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