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Walgreens Partners With Alibaba To Offer Beauty Brands On Tmall Global

PYMNTS

Walgreens Boots Alliance and Alibaba Group Holding have announced the launch of a Boots flagship store on Tmall Global , Alibaba’s B2C platform for international brands and retailers. The partnership will offer Boots beauty brands to more than half a billion consumers in China, including No7, Soap & Glory and Boots Cucumber.

Branding 175
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The Formula For Brand Affinity Marketing To Make Your Bank Go Viral

South State Correspondent

Then, in a twist of innovative thinking, Ogilvy, the famous ad firm, was brought in. What ensued was an out-of-the-box brand affinity marketing tactic that banks can use to promote their brand today. Creating a Brand Affinity Marketing Solution. FOMO – The Perceived Ubiquity of Brand Affinity Marketing.

Branding 195
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Why Invisible Will Make 2020’s Payments Innovation Roar

PYMNTS

Two hundred and seventy-four years later, those words are the perfect framework for understanding what will define the next decade of innovation in payments and any ecosystem that touches it. Sometimes those innovations disrupted old models and players; other times they made them better and more efficient. The Invisible Innovators .

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Retailers Start New Traditions With Innovation Around The Holidays

PYMNTS

you could be gearing up to buy gifts in store or online. You may have missed our coverage of a few of the retail innovators that are summed up below, arranged in no particular order, or perhaps you’ll want to revisit them anew. It was hard to pick up any article about retail and not end up reading an obituary for a mall in 2014.

Retail 151
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Retail Pulse: Luxury Brands Eye Airport Retail; Panera Bread Tests Dinner Menu

PYMNTS

Airports are providing luxury brands with access to consumers with extra time on their hands who want to buy unique and unusual items they can’t find near their residences. shopping malls are on the decline, are also becoming locations where brands are innovating with products. In Other Brick-and-Mortar News.

Retail 101
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How Retailers Drive Innovation With Subscriptions (And Payments)

PYMNTS

Brick-and-mortar retailers, as well as online merchants, are offering consumers all sorts of products and services through the subscription business model, from movies to tea. Some entertainment innovators are also rolling out new subscription services. And retailers are offering innovative subscriptions for all sorts of products.

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eCommerce May Save Fashion Week Events In 2020

PYMNTS

Most Parisian shows were streamed online, including Chanel, which outfitted models with logo-clad velvet surgical masks. “I JFWO is working to bring collections online and will essentially stage a new online event with the cooperation of various media outlets. However, Imajo said the effect will be tempered by online exposure.

Branding 230