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Addressing the Need for Personalization in the Financial Services Industry

Perficient

We believe there are three essential elements to delivering a personalized experience for consumers (both B2C and B2B): Know – Data and Analytics Relevant to the Customer. Integrate and optimize your systems and processes, and use the right tools to enhance productivity. Learn – Preferences and Interactions.

Industry 294
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Can An ‘Agnostic’ Platform Help eCommerce Merchants Make It?

PYMNTS

The company currently offers email marketing automation software from companies like HubSpot and Google, along with a range of consumer experience features and shipping app integrations. BigCommerce’s big takeaway?

Tools 122
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FUEL CYCLE Fuels B2C Relationships

PYMNTS

BNO: When I took over as CEO in 2010, I truly believed in the company’s overall vision, but I also saw an opportunity to completely overhaul the platform and improve the user experience. We’re always testing emerging forms of communication so we can help companies engage with their customers more meaningfully and efficiently.

Branding 103