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ICBA’s Marketing Communications Toolkit

Independent Banker

Explore the toolkit Browse the entirety of the Marketing Communications Toolkit with even more informative content, including Social Media 101 and ICBA Social Media Monitor. Establish a relationship with the media. If you approach the media, identify reporters who cover the area and topics relevant to your needs.

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15 Twitter accounts every bank executive should follow

Abrigo

The ABA has a new report out on how banks are using social media, and much of the report focuses on using Twitter, Facebook, LinkedIn and the like to boost customer service, make connections in the community and recruit staff. 10) @CU_Times – Credit Union Times magazine has Tweets on regulatory changes, awards and technology.

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Ikea And What Comes Next For Printed Catalogs

PYMNTS

Published reports indicate that in the past year, Ikea has seen online sales increase by 45 percent. For 70 years, [the catalog] has been one of our most unique and iconic products, which has inspired billions of people across the world,” said Konrad Grüss, managing director, Inter IKEA Systems BV. “[But]

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How Restaurants Can Navigate Haters And Learn From Mistakes

PYMNTS

Amateur aficionados and would-be food critics are not known for exercising their mental filters, or any restraint, when posting about their restaurant experiences online. Of course, there will always be difficult customers who take to Twitter, Yelp and other social platforms to air their displeasure. Tableside Tablets.

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The Best Opportunities for Retail Banks to Improve Customer Experience

Cisco

Whether it occurs on a managed device in the branch or on a customer’s own mobile device at home, the account opening process itself, regardless of delivery channel, must be seamless, simple, and efficient. Features such as end-to-end online account opening and simple, secure ID verification tell customers “we see you, and we value your time.”

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The Best Opportunities for Retail Banks to Improve Customer Experience

Cisco

Whether it occurs on a managed device in the branch or on a customer’s own mobile device at home, the account opening process itself, regardless of delivery channel, must be seamless, simple, and efficient. Features such as end-to-end online account opening and simple, secure ID verification tell customers “we see you, and we value your time.”

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A Step Ahead

Independent Banker

social media presence. With the average individual spending 100 minutes on social media each day, it’s entirely possible for community banks to share some of that screen time. If you’re an online bank or are simply looking for younger, more millennial-type customers, Twitter and Instagram are strong platforms to use.