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Going Viral: The Importance of Video in Today’s FinTech Market

William Mills

Videos are fast becoming an essential means of marketing for FinTech and B2B businesses as their prospects tend to have shorter attention spans and less time to gather information in general. When executed correctly, video marketing is a powerful tool that can engage your financial industry audience and drive sales.

Video 41
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FinovateFall 2018 Live Blog – Day 2

William Mills

3 second demo – combination of two methods for password – key/password and voice. Demoing from BofA chatbot that could not tell the user’s identity. Pretending it is a husband and wife demo. Funny and unusual for a Finovate demo. Demoing mobile banking app which has smart capability.

Mobile 78
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FinovateSpring 2016 Live Blog – Day 2

William Mills

05:44 pm That is a wrap on demos for the day. Demo: Sezzle app with knowledge based authentication to link bank accounts. Demoing first with apple watch. Is this the first time we have seen an apple watch as apart of a demo today? Then demo goes to mobile app where you can see investment ideas, recommendations, etc.

Video 40
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Finovate Fall 2016 Live Blog – Day 2

William Mills

An App Store for FinTech applications. Demo: Logging into App without the use of password. He is funny, this is so quick, he doesn’t need 7 minutes to demo. Demoing: Character, Joe Wilkes who is a rising star investor. Targeted at Marketing, execs, lines of business owners, etc. Demo: They are demoing on whatsapp.

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FinovateSpring 2016 Live Blog – Day 1

William Mills

OurCrowd is bringing a fintech solution to the process of sourcing and managing deals. Demo: calling customer service and screen shows personalized information such as info about checking account instead of the standard number screen on the phone. Demo 2: when a customer does need to talk with an agent. Gregory Keough (CEO).

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FinovateSpring 2016 Live Blog – Day 2

William Mills

I’m having a little trouble following their demo as it’s fast but I’m working on it. I’ve been in conversations with folks fro ForwardLane over the past two weeks and I’m really interested in their offering and their demo today. Scale private banking model to a much broader market. 01:15 pm 10 Reasons Why Fintech Startups Fail.

Video 40
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Finovate Spring 2018 – Day 2

William Mills

I’m here at the Santa Clara Convention Center covering the demos. In addition to two great days of demos I’m looking forward to days 3 and 4 of conference content and a panel session I’m hosting on Friday. There are a number of great events in FinTech but this one I do my best to attend each year. 919-740-7182.