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Market your community bank with first-party data

Independent Banker

First-party data for targeted marketing campaigns Community banks can use their first-party data to upsell and cross-sell to existing customers with highly relevant messages. Enhance the customer experience with first-party data Community banks pride themselves on offering excellent customer service and anticipating the needs of clients.

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The ICBA 22/23 executive committee is all in

Independent Banker

When the 2022/23 ICBA board of directors was introduced at ICBA LIVE in San Antonio, Texas, there was a palpable sense of excitement in the air. It’s an honor to work with them as we focus on advocacy, education and innovation for the community banking industry. By Molly Bennett.