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3 Fundamentals Every Digital Strategy (Still) Needs

Perficient

Even amid today’s uncertainties, digital leaders can increase their chances of success with strategies that reflect the fundamental qualities of empathy , alignment and agility. Google Trends shows a marked rise in “empathy” searches, peaking recently at levels six times that of 2004. Start with Empathy. It takes empathy.

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Perficient Interviewed for Forrester: The Future Of Insurance

Perficient

With new risks, shifting market dynamics, and the unstoppable march of technology, the insurance industry finds itself at a crossroads. A robust digital strategy and API development plan are imperative for success : Partnerships and experiences serve as extensions of carrier brands, necessitating careful cultivation.

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Improved Digital Banking Customer Experiences Requires Operational Excellence

The Financial Brand

Operational improvement in banking provides the foundation for increased efficiencies, improved customer experiences and new business models. The post Improved Digital Banking Customer Experiences Requires Operational Excellence appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

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End-to-end digitization – the key to outstanding customer experience?

NCR

For every financial services provider operating today, digital technologies and channels are a key part of the mission to deliver the highest possible standard of customer experience. More than half (53 percent) viewed technological disruption as an opportunity rather than a threat.

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Who Owns Digital? Ugh, That’s the Problem for Bankers

Gonzobanker

The lack of clear ownership in driving digital transformation represents a huge roadblock for financial institutions fighting to stay relevant. Bank executives are coming to understand that in today’s world, the customer experience (CX) is the product, although not all have made a serious commitment to address newfound competition.

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More Than a Brand Steward: The Redefined Role of CMO

Perficient

Once held up as a maven of creativity and brand, today’s technologies, customers, and pace of business demand CMOs have a wider handle on a variety of skill sets and a much deeper business acumen in order to move their team from cost to profit centers. This is not a short-term trend either.

Branding 378
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The top 4 trends banks can’t ignore in 2019

Cisco

It’s clear retail banks need to adapt to emerging trends to stay relevant in today’s market. What isn’t always so clear, however, is what trends matter most and where banks should focus their attention to stay head of the curve. We’ve identified the top 4 trends that banks can’t ignore in 2019. #1. Cloud strategy counts.

Trends 64