We analyzed 7 of the fastest-growing personal finance apps of all time to figure out the secrets to their success — here’s what we learned
CB Insights
OCTOBER 10, 2017
You quickly realize, there is a group of people that are served by this. This practice of serving underserved communities has become a foundation of Credit Karma’s business model: “There are a lot of families struggling to make ends meet,” Lin says. It’s sort of Ivory Tower if you’re saying, ‘Don’t do this.’”.
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