Capital Marketing Marketing Automation System 
Independent Banker
FEBRUARY 28, 2023
Illustration by The Laundry Room/Stocksy Customer data fuels efficient and effective marketing these days. Andrew Catalano, Austin Williams While most community banks aren’t yet using first-party data for marketing purposes to grow revenue and retain customers, experts say those willing to invest in the effort can reap big rewards. “To
PYMNTS
DECEMBER 16, 2016
Though many financial institutions recognize the opportunity to help middle-market businesses automate their AP payments, they have not been able to fully capitalize on the opportunity. Some observers will define this market as $10 million in the top line to $1 billion. Maybe not a hard concept, but not so easy.
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Perficient
JULY 12, 2022
What does your brand portray to the market? Successful financial services firms will capitalize on their robust sets of operational data to create actionable insights across a connected digital ecosystem and deliver integrated, seamless, tailored customer experiences. Your brand is the beacon of authenticity for a personal experience.
PYMNTS
JANUARY 30, 2019
Corporate consulting company Accenture is debuting its SynOps enterprise automation technology five years in the making, a tool that reports said could accelerate some organizations’ shift away from human capital or re-allocate human talent to more strategic roles.
Gonzobanker
DECEMBER 19, 2017
Rainbolt has quietly built a community bank in the past 20 years that is closing in on $2 billion of market cap. For 35 years, Wilmers led M&T with creativity, integrity and the “old-school” wisdom of a community banker who created a $26 billion market cap company. GonzoBanker of the Year – Large Banks.
Perficient
JULY 21, 2023
Data Cloud can be used to unify data from a variety of sources, such as CRM systems, marketing automation platforms, and third-party data providers. This can help businesses gain a 360-degree view of their customers and make better decisions about marketing, sales, and customer service. Generate personalized content.
Cisco
MAY 5, 2021
Cisco’s guiding principle is to deliver architecturally integrated platforms that enable institutions to build resilient digital businesses – and with the inclusion of imimobile we’re as excited as our customers to build next generation client interaction systems with them. It’s central to what we do, but more so, how and why we do it.
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