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Retail SMBs Face Up To Q4 Marketing Opportunities

PYMNTS

28), which is supported by American Express nationally. It’s also an area where the big six or other retailers won’t play this year, focusing instead on regional and national media. Social media has always been the go-to media for retailers due to its ability to target locally, and retarget as well.

Retail 169
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Credit Unions Shun Online Ads For Content To Acquire Customers

PYMNTS

The social media site faced accusations that its ad-targeting platform — which allows ad buyers to select what demographic groups they want to target with their advertisements — was allowing and encouraging financial institutions (FIs) to violate non-discrimination provisions of the Fair Housing and Truth in Lending Acts.

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Chase On Gen Z, Mobile Banking — 10 Years In

PYMNTS

In the new Digital Banking Tracker , PYMNTS examines how startups are competing with legacy brands, social media services and even eCommerce companies that want to add financial capabilities to their platforms. China isn’t the only nation where consumers have their pick of banking options, though.

Mobile 185
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Building a Discipline to Drive Digital Banking Strategy

Gonzobanker

With megabanks spending billions on digital investments each year, regional and community bank executives understand they cannot compete on resources. Instead, these players are focusing on specific niches, brand strategies and community connections to differentiate themselves. Appoint Digital Ambassadors.

Strategy 155
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The Epic Summer Road Trip to Loosen Up a Big Bank's Image

American Banker

Bancorp-branded bus is more than halfway through a cross-country, social-media-tracked journey to promote community development and alter its profile. Calling the crazy-idea department … a U.S. It's an example of the new style of reputation-oriented marketing being pursued by banks.

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Data Dive: And The Winner Is Edition — SMBs Worldwide, DoorDash And Gun Regulation

PYMNTS

By offering QR-based digital payments, smaller retailers can achieve these goals and create greater customer stickiness with little to no investment beyond the phone they already have,” said Jorn Lambert, EVP, Digital Channels and Regions, Mastercard. And DICK’S wasn’t the only big brand looking to change its role in this story.

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The Current Banking Crisis – 10 Not So Apparent Lessons

South State Correspondent

Some form of this ratio will likely be applied to the national and regional banks, which means larger community banks will also be judged by this ratio. 9) Brand Matters: SVB had one of the best brands in banking. The ratio would provide a bank’s current core capital position to risk-adjusted assets.