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How Brands Can Turn B2B Buying Into A Positive Experience

PYMNTS

As more manufacturers and other sellers migrate their sales strategies online, they're seeking to please online shoppers the same way Amazon has done for individual consumers. For brands and their manufacturers, Amazon can be a powerful influence. The payments experience is part of that. It is their job. 1 priorities.

Branding 269
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Deep Dive: Travel, Hospitality Get A Millennial Makeover

PYMNTS

Millennials have long been sought-after travel and hospitality customers, partly because they are perfectly placed to seek such experiences. This unique status creates both opportunities and challenges for firms in the space, as millennials search for the experiences they crave. Furthermore, millennials are set to spend $1.4

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Mobile Game Shows Offer Brands Prized Millennial Viewers

PYMNTS

Millennials are a force to be reckoned with, as they are made up of approximately 90 million individuals with significant spending power: By 2030, their aggregate annual income is projected to be more than $4 trillion. Attracting Millennials. Approximately 75 percent of Gravy’s users are millennials. Payments And Cash Back.

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Deep Dive: Keeping Up With Bridge Millennials’ Retail Impact

PYMNTS

Bridge millennials’ rise is changing the retail ecosystem ahead of the 2019 holiday season, but their impacts will continue to be felt in the year ahead. Bridge millennials are consumers aged 30 to 40 whose shopping and financial preferences straddle Gen X and millennial demographics.

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OAK + FORT: Flexible-Payment Plans Boost Luxury Purchases

PYMNTS

These retailers are accustomed to engaging with their customers in brick-and-mortar stores and building long-lasting relationships that lead to brand loyalty. Many consumers are shying away from physical stores, however, leaving these high-end merchants scrambling to develop strong online presences. Around The Buy Now, Pay Later World.

Payments 279
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Can Millennials Revive Call Center Commerce?

PYMNTS

Millennials have long borne the blame for a variety of problems in commerce, including the decline in popularity of diamonds and certain fast casual restaurants. Millennials could be helping to bring new life to call center commerce. That’s reportedly the case when it comes to luxury retail brand Gucci. Larger Changes.

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Why Installment Payments Are Fashionable This Holiday Season

PYMNTS

Consumers — especially millennials and Generation Z — are looking for new commerce experiences during the 2019 holiday season. The Tracker also explores how the payment preferences of younger generations — such as bridge millennials, millennials and Gen Z — may be well-suited for utilizing BNPL.