Remove Branding Remove Customer Experience Remove Millennials Remove Tools
article thumbnail

Why Augmented Reality is Crucial to Improving the Ecommerce Customer Experience

Perficient

With the expanded success of ecommerce in the last twelve months, brands have more opportunities than ever to engage in digital channels with their consumers and stand out from the competition. It seems that businesses and customers truly are at a new inflection point with this technology and opportunities are available for brands.

article thumbnail

Who is Coming After Gen Z and What Will They Expect from a Customer Experience?

Perficient

What will they expect from an experience given how they grew up under the influence of Millennials (their parents)? Seems like a good customer experience aided by the right tools and technologies will be p assé for this generation. But who are they? Most importantly, what are we going to call them??

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Addressing the Need for Personalization in the Financial Services Industry

Perficient

Your brand is the beacon of authenticity for a personal experience. What does your brand portray to the market? In the financial services industry, security, stability, and protection are foundational brand values from which to deliver customer experiences. Elements of Delivering a Personalized Experience.

Industry 294
article thumbnail

What Did You Expect? Delivering Experiences that Meet Customer Expectations (Part 1 of 3)

Perficient

This idea underscores the natural forces at work as brands battle to keep pace with customer expectations and stay relevant. In 2018 Gartner reported, “across all industries at least 84% of consumers say their experiences with using digital tools and services fall short of expectations”.

Meeting 309
article thumbnail

A Digital Mindset: The Key to an Enhanced Strategy for Insurance Commerce

Perficient

Let’s look at four important areas that are actively shaping the insurance industry and the commerce experience – data, processes, technology, and our people. . population is considered millennial or younger as of July 2019), the demand for personalization in the commerce experience grows. Leveraging Data Responsibly .

Strategy 332
article thumbnail

The Power Of Experiences And Subscriptions In Retail

PYMNTS

And in subscriptions, eCommerce innovators such as The Tool Chest are curating a selection of supplies and tools to help consumers with their home improvement projects. 73 percent: Share of millennials who are doing DIY home improvement. 19 percent: Growth rate of “experience-driven” brands, per one recent report.

Retail 130
article thumbnail

Returns Come Back To Haunt eCommerce Amid Pandemic

PYMNTS

And if a retailer charges too much (or charges at all) 57 percent of millennials will bail on future business. And there will be a shift to seeing returns as a responsive, customer service tool. Now add a pandemic. But it warns against making it too easy as it could undermine profit.

Policies 185