PYMNTS

NOVEMBER 28, 2016

Consider Spotify’s branded playlists or Alibaba recruiting its APASS members for marketing purposes. Both are clear and present branded campaigns — and they still draw crowds. But not every brand plays that way. They were also prohibited from offering media services for products “competitive or negative to cereal.”.

Branding 100

Branding Millennials social media Marketing 100

PYMNTS

MARCH 6, 2019

StyleSeat Founder Melody McCloskey knew she had a good idea when she launched StyleSeat in 2011, because the concept seemed so intuitive. The platform’s features include management of scheduling, client notes, social media, email marketing promotion and payment services like credit card acceptance or direct daily payouts.

social media 111

social media Management Branding Innovation 111

PYMNTS

JUNE 8, 2017

Because as a brand, they are opposed to the overpackaging endemic to the beauty industry. And those types of concerns have led to questions in the week since the viral marketing stunt as to whether or not it is fair or appropriate of Lush to ask its retail employees to actually come to work nude in service of a corporate cause.

Marketing 110

Marketing social media Metro America 110

South State Correspondent

MAY 1, 2024

Honkook Kim and his Gentle Monster Brand is a perfect example. The Banking Innovation Playbook – Step 1: Find a Niche Kim looked at the market and knew he needed traction in at least a single segment where he could create a brand and a following for Gentle Monster. Leveraging social media, Gentle Monster started to get traction.

Innovation 195

Innovation social media Branding Marketing 195

PYMNTS

AUGUST 26, 2016

In 2011 there were about 170 channels available per household. Retail channels have switched, and they’ve switched quickly. QVC is steady at tenth in Internet Retailer’s 2016 Top 500 Guide, and the third largest mobile retailer U.S. In 2012, there were 180, and a year later, there were 190.

Mobile 100

Mobile Retail Video social media 100

PYMNTS

AUGUST 26, 2016

In 2011 there were about 170 channels available per household. Retail channels have switched, and they’ve switched quickly. QVC is steady at tenth in Internet Retailer’s 2016 Top 500 Guide, and the third largest mobile retailer U.S. In 2012, there were 180, and a year later, there were 190.

Mobile 100

Mobile Retail Video social media 100

FICO

MAY 15, 2023

It first introduced FICO® CCS in 2011 to automate its collections processes, starting with early collections with a goal to create a digital-first journey. We could also use the two-way communication to better assess who needed help and who was unaffected, rather than using a blanket approach such as a uniform treatment by postcode.”

Payments 52

Payments Video Customer Experience social media 52

CB Insights

JANUARY 5, 2018

Driven by Lore, Walmart acquired e-commerce platform Shoebuy in January 2017, followed by outdoor apparel retailer Moosejaw in February, womenswear site Modcloth in March, direct-to-consumer premium menswear brand Bonobos in June, and last-mile delivery startup Parcel in September. New Frontiers in Retail Tech. E-commerce.

Company 57

Company Branding Millennials Retail 57

PYMNTS

JULY 13, 2018

Celebrity brand endorsement is nothing new. In their hundreds of years of existence, the celebrity endorsement has become an increasingly prominent part of branding — so prominent, in fact, that by the end of the 20th century, they weren’t just endorsing products. 1 on its list of the top 10 emerging restaurant brands of 2018.

Branding 101

Branding social media Course Phoenix 101

CB Insights

OCTOBER 23, 2018

In this analysis, we’ll explore the immediate and long-term challenges facing the CPG industry, as well as the business strategies that CPG brands are using to adapt. Pinnacle Foods, which owns Vlasic pickles and other brands, has been targeted by activist investor Jana Partners. Short-term challenges. Medium-term challenges.

Branding 73

Branding Industry Retail Strategy 73

PYMNTS

AUGUST 5, 2016

Mastercard started with week with an announcement of how its Mastercard Send product would extend the reach and the speed of Early Warning’s clearXchange P2P network for bank customers with a Mastercard branded debit product. The networks are happy because they are the proud recipients of tons of brand new transaction volume.

Bitcoin 100

Bitcoin Payments Samsung social media 100

CB Insights

OCTOBER 29, 2018

Date: October 2011. With Apotheker fired in 2011 for a slew of missteps that had contributed to the company’s massive losses, nothing ever came of the acquisition. Date: August 15, 2011. And in the short-term, that would have looked like a good deal, as the social media site hit its peak in 2007 at a value of about $12B.

Google 76

Google Software Innovation Company 76

PYMNTS

SEPTEMBER 8, 2018

Kaepernick’s relationship with Nike is not new, as he has been a client since 2011. But this week, his new multi-year contract gives him a coveted spot as a headliner on one of Nike’s “Just Do It” ad campaigns, as well as a branded line of Kaepernick shoes and apparel. Sometimes it’s a big win, while other times it’s a big miss.

Strategy 127

Strategy Branding social media Video 127

PYMNTS

MARCH 2, 2017

But leveraging search results, particularly for retailers, requires more than just access to the data — it also requires a reasonably good ability to parse what it means and draw actionable insights from it. What brands lacked, noted Joseph, was actual insights to inform their campaigns and media spend.

Google 100

Google Branding social media Data 100

PYMNTS

JULY 2, 2019

And yet, Blaze Pizza , founded by Elise and Rick Wetzel in 2011 has managed to do so. The brand was founded on the theory that it could be the Chipotle of pizza. Part of it, however, is long experience and an advantage in securing the right partners to signal boost the brand.

social media 121

social media Branding Chicago Innovation 121

CB Insights

JUNE 6, 2019

Declared Bankruptcy: 2011. By December 2011, it was under $30/kg. By September 2011, Solyndra’s business model had fallen apart. The company’s assets were acquired by Q Holdings in 2015, and the firm quietly relaunched the Quirky brand in 2017. Founded: 2011. Dart Music. Earth Class Mail. Founded: 2005.

Apple 78

Apple Branding Google Company 78

PYMNTS

MAY 6, 2019

The notion that Facebook is going to launch and ignite a global payments network, at scale, based on its own branded cryptocurrency and achieve global merchant and consumer acceptance is as likely as the predictions a decade ago that bitcoin and blockchain would, by now, become the internet of money. Curtain Call: The media goes nuts.

Innovation 209

Innovation blockchain Payments cryptocurrency 209

CB Insights

MARCH 6, 2019

But despite the popularity of its sock puppet mascot, the online pet supplies retailer went out of business just 9 months after its Super Bowl ad, doomed by an untenable business model and the bursting of the dot-com bubble. Three months later, Amazon contributed to a $50M funding round earmarked for promoting the Pets.com brand.

Report 78

Report San Francisco Capital New York 78

CB Insights

SEPTEMBER 4, 2019

Social media is also helping campers discover new places to visit, then share their experiences with others: 30% of millennials said that they picked a camping spot after seeing someone else go there. As with many industries in today’s information economy, millennial travel trends are strongly influenced by social media.

Millennials 78

Millennials Industry Branding social media 78

CB Insights

MAY 1, 2018

Product innovation is one way that large corporations stay competitive in a rapidly changing marketplace, but it doesn’t always work out when big brands attempt innovation. BlackBerry PlayBook, BlackBerry (2011). Google+, Google (2011). While still in operation, Google+ is hardly anybody’s favorite social network.

Innovation 78

Innovation Google Apple Video 78

Lex Sokolin

OCTOBER 14, 2020

The core premise at its founding was to recreate the dynamics of the sharing and social media revolutions. So you need sufficient aggregation, correlated with heavy customer acquisition and branding costs, in order to create the asset class of reasonable credit exposure. Instead of selling their mutual funds to retail?—?and

Lending 52

Lending User Experience Google United States 52