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Ultimate 5-Step Guide to Transitioning from Google Optimize

Perficient

Ready for your Google Optimize sunset replacement? Strategies for Seamless Migration and Accelerated Experimentation Growth The upcoming Google Optimize sunset has made it crucial for businesses to find reliable replacements. Document all actions taken in Google Optimize.

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Google Rolls Out ‘Product Discovery Solutions For Retail’ Suite

PYMNTS

Google Cloud is rolling out Product Discovery Solutions for Retail, a new suite of services that will use artificial intelligence (AI) and machine learning (ML) to help eCommerce firms deliver personalized consumer experiences during a shopping journey’s initial phase. "As

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Google Goes Global With Free Retail Ad Initiative

PYMNTS

Retailers across Europe, the Middle East and Africa will be able to post ads for free on Google’s Shopping tab starting in mid-October. The offer also extends to retailers who are already paying to place ads on Google’s Shopping tab , wrote Matt Brittin, president of Google’s operations in Europe, the Middle East and Africa.

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Google, DTC Retailers Form Advocacy Group

PYMNTS

A new advocacy group dedicated to direct-to-consumer retail was announced this week with representation from Google and several major retailers including QVC, Brooks Brothers and Lane Bryant. It foresees a short-term evolution of retailing to an all-DTC world. The white paper also aims right at the Digital 3.0

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Add the Google Shipping Address Autocomplete Feature in Insite Commerce

Perficient

Adding the Google Places Autocomplete API to your online store’s checkout workflow can increase conversion rates, decrease abandoned shopping carts, and result in 20% time savings and error reduction on mobile. Add JavaScript 3 functions for Google Place API at the bottom of the widget. This textbox will display in edit mode.

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Google Rolls Out Rising Retail Categories Tool

PYMNTS

To help show businesses which product areas are increasing in popularity, Google is rolling out a rising retail categories tool. The feature shows quickly-growing categories related to products in Google Search along with the inquires associated with them and the places where they are increasing, according to a post.

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Irish Tech Retail Startup Pointy Acquired By Google

PYMNTS

Tech retail startup Pointy will be acquired by Google, the company announced in a blog post. Pointy said its product also helps a business with its online presence, as well as to show up in Google search results. Pointy has entered into an agreement to be acquired by Google. We’ve got exciting news to share.

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