Sat.Jun 04, 2011 - Fri.Jun 10, 2011

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How I use Twitter

Jeff For Banks

'I am no social media expert. The media is so relatively new, I''m skeptical of those that make the claim. But I was making a half hour presentation to a bank board of directors regarding their strategic plan two weeks ago. The plan called for the bank to evolve its marketing capabilities to include social media. When I mentioned I had a Twitter account, half of my allotted time was spent in a Q&A on how I used it.