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Who Owns Digital? Ugh, That’s the Problem for Bankers

Gonzobanker

financial institution executives surveyed for What’s Going On In Banking 2022 , 19% of community banks and 10% of credit unions had not launched a digital transformation strategy prior to this year, and another 15% had no plans to do so. What Does a Digital Product Manager Do? The post Who Owns Digital? Among 300 U.S.

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Perficient’s Brian Flanagan Featured in 2021 SoDA Report

Perficient

SoDA is an extremely selective association of respected digital agency leaders and technology disruptors. The SoDA Report is its regular publication that brings together research, thought leadership and case studies from some of the world’s leading digital agencies and technology innovators. See the full report.

Report 496
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More Than a Brand Steward: The Redefined Role of CMO

Perficient

So do today’s CMOs need to be part brand whiz, part creative director, part data scientist, part lawyer, part UX designer, part…? Digital transformation is business transformation and the CMO role isn’t the only traditional organizational role being disrupted as business needs and customer expectations evolve. How to Get There.

Branding 378
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What Did You Expect? Delivering Experiences that Meet Customer Expectations (Part 3 of 3)

Perficient

To avoid a fall, first take stock of your firm’s customer experience and digital maturity. This includes knowing how your peers and senior leadership perceive said maturity. To promote this kind of alignment, we work with leadership teams to define a vision for digital. Perficient: Digital Strategy Experts.

Meeting 309