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Good Customer Service, Does it Create Good Customer Experiences?

Perficient

Many retail or consumer goods businesses have had to switch from traditional, in-person shopping experiences to digital buying. This transition is never the easiest for either party, but businesses must adapt and step up their game when accommodating and providing a seamless shopping experience for their customers.

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Retail KPIs Get Worked Over For Customer Experience

PYMNTS

Retailers may be focused on the wrong metrics. That’s one of the conclusions from a poll of top marketers from Duke University’s Fuqua School of Business. According to Moorman, marketers look at traditional accounting metrics, such as sales or profits. Banking and retail put the most emphasis on return on investment (ROI).

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7 Takeaways: “How GM Financial Elevates the Customer Experience With Journey Science”

Perficient

Perficient’s Kevin Colletti recently joined forces with Srini Alagarsamy and Patrick Daly from GM Financial, as well as Adobe’s Chris Young to present the webinar, “How GM Financial Elevates the Customer Experience with Journey Science.” 76% of customers get frustrated when their service experiences are not personalized.

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How banks can win the next generation of retail investors

Accenture

The market turmoil of 2020-2021, along with an unprecedented surge that has renewed a focus on retail investors, has pushed direct investing platforms into the spotlight. With this rise of the retail investor comes significant opportunity, as recently highlighted by our colleague Scott Reddel.

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FIs Hiring Customer Experience Teams, But What Are They?

Bank Innovation

Demand for a combination of speed, simplicity, security and convenience in banking services has financial institutions thinking more about customer experience, particularly in a digital sense, and hiring people to design that experience.

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Commerce Uses Visuals To Improve Customer Experiences

PYMNTS

Don’t look now, but retailers and commerce are getting more visual with reality. the company that owns popular social media video platform Snapchat, to provide 5G content for users, including enhanced augmented reality (AR) experiences. Recently, Verizon announced that it’s partnering with Snap Inc.,

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Banking customer experience: Agile banks connect to people’s life moments

Accenture

Retail banks cannot rely on traditional distribution and marketing models to deliver the banking customer experience that people demand today. Truly knowing customers Enter agile banks. These digital-savvy banks take advantage of a dynamic distribution and marketing model to reduce. Read more.