article thumbnail

Why Commerce Should be the Key to Your Digital Transformation

Perficient

A digital transformation journey is effective for businesses because it is rooted in commerce and investing in commerce throughout a digital transformation will have a direct impact on your business and its future, starting with your go-to-market strategy. Your Go-To-Market Strategy is the North Star.

article thumbnail

Join Perficient at the Automotive CX Summit Series!

Perficient

Our very own Nate Bauer , director – digital marketing consulting, will be moderating the panel: Analyzing Media Coverage Across Channels to Uncover Actionable Intelligences. Nate has spent the majority of his career focusing on developing digital marketing strategy-led solutions. Digital Frictionless Customer Experience.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Magento Powers Xenon arc B2B Marketplace For SMBs 

PYMNTS

“Similar to our client portfolio, we work with leading world-class solutions, such as Magento Commerce, to create value for our customers and clients alike,” Warburg said. Go-to-market strategies must appreciate the unique needs of these often-underserved customers,” Warburg said. Europe, Mexico and Brazil. “Go-to-market

article thumbnail

Ecommerce is Dead, Long Live Digital Commerce

Perficient

The way you improve the buying journey is by understanding your customers, as well as how and why they interact with your business. Do you really know and understand your customers? Is your current go-to-market strategy really working for your customers, or are you forcing them to do business the way you want them to do business?

Resources 340
article thumbnail

FICO Women Leaders: Sharing Our Insights and Success

FICO

FICO has customers worldwide, and I am intent on increasing opportunities for women in technology and financial services. At our annual FICO World event, we host Women in Leadership seminars and forums. We discussed the importance of the coaching approach of “leadership starts with self”. Join us there!

article thumbnail

How to Overcome the 5 Most Common Obstacles to Growth in Banking

The Financial Brand

Typical consumer (and employee biases) often derail sales and hurt customer experience. Understanding them is the key to counteracting them. The post How to Overcome the 5 Most Common Obstacles to Growth in Banking appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

How To 35
article thumbnail

ABA Uncon: It’s All About Marketing

Social Assurance

Going virtual provided an opportunity for high caliber speakers and presentations to present marketing’s value, further reinforcing the importance of its role at financial organizations. The post ABA Uncon: It’s All About Marketing appeared first on Social Assurance. Subscribe to our blog and stay connected!