PYMNTS

OCTOBER 24, 2016

With this in mind, PYMNTS recently spoke with Leo Castro, vice president of product marketing and brand for BigCommerce , an eCommerce platform, about the opportunities and challenges of trying to eliminate virtual checkout cart abandonment and converting tech-savvy shoppers into buyers. “So, Importance of nailing UX.

UX 100

UX Mobile Apple Trends 100

The Financial Brand

DECEMBER 14, 2020

The post The Best and Worst Practices in Digital Banking UX appeared first on The Financial Brand. Three examples of each give retail banking executives and digital designers specific ideas to ensure intuitive and frictionless experiences.

UX 31

UX Digital Banking Examples Branding 31

The Financial Brand

JANUARY 17, 2021

The post Habits That Stifle UX Innovation in Banking (and How to Change Them) appeared first on The Financial Brand. Hiring creative user experience pros won't help if they don't have the right support and culture. Three actions can help turn things around.

UX 36

UX Innovation How To User Experience 36

The Financial Brand

SEPTEMBER 14, 2020

The post 5 Digital-First Strategies That Can Turn Banks Into UX Disruptors appeared first on The Financial Brand. Banks and credit unions can compete with challengers if they adopt a user-focused design approach to developing successful digital products.

UX 36

UX Strategy Branding Customer Experience 36

Perficient

FEBRUARY 4, 2021

An accessible site can bring in additional customers and provide brand differentiation from your competitors. An accessible site can also tie in and reinforce your company’s brand values. Designing with accessibility in mind creates a better site/experience for all users. Using text instead of images when possible.

UX 531

UX Guidelines Compliance Study 531

PYMNTS

OCTOBER 23, 2017

Consumers are likelier to place their trust in brands they recognize, but Linden said they should not do so blindly. Big brands like Target , Home Depot and Equifax have experienced massive cyberattacks, while less prominent ones may be more watertight. Trust is not always based on facts.

UX 116

UX Security User Experience Millennials 116

PYMNTS

OCTOBER 21, 2016

For the October Tracker, PYMNTS caught up with Leo Castro, vice president of product marketing and brand for BigCommerce, to discuss the opportunities and challenges of trying to eliminate virtual checkout cart abandonment and converting tech-savvy mobile shoppers into buyers.

UX 100

UX Mobile Retail Online 100

The Financial Brand

NOVEMBER 4, 2020

The post Good Digital UX Is Now Table Stakes for Small Business Banking Success appeared first on The Financial Brand. Personalized and frictionless engagement, beginning with digital account opening, is key to meeting tough challenges faced by the SMB market.

UX 28

UX Meeting Branding Marketing 28

The Financial Brand

JUNE 30, 2019

The post Great Mobile Banking UX Demands More Than Flood of Features appeared first on The Financial Brand. Research suggests banks and credit unions need to rethink their mobile functionality with fresh eyes focused squarely on customer experience.

UX 29

UX Mobile Customer Experience Branding 29

The Financial Brand

AUGUST 7, 2019

The post Seven UX Design Hacks to Make Your Banking Insanely Great appeared first on The Financial Brand. Digital design is not just about what a product looks like. It's about how consumers feel about it. Seven techniques can help achieve that.

UX 29

UX Branding Customer Experience 29

The Financial Brand

NOVEMBER 28, 2018

The post 3 Ways UX Design Can Improve Consumer Satisfaction and Increase Revenue appeared first on The Financial Brand. Bad mobile banking experiences turn off consumers when they seek ease. Improve the user experience — or watch them leave.

UX 28

UX User Experience Branding Mobile 28

The Financial Brand

JANUARY 14, 2019

The post Digital-First Banking Strategies Will Fail If You Don’t Prioritize UX appeared first on The Financial Brand. With new technologies, you must minimize consumer confusion by designing systems around those who are the least tech-savvy.

UX 27

UX Strategy Branding System 27

Perficient

FEBRUARY 16, 2021

We’ve helped many of the world’s most innovative and customer-focused brands, including automotive companies, transform how they serve, engage, and support their customers. Attend this webinar to hear: Real-life examples of what top brands are doing outside the automotive industry. Where to begin for some quick wins.

Customer Experience 489

Customer Experience Arizona Branding Examples 489

Perficient

JANUARY 12, 2021

With the expanded success of ecommerce in the last twelve months, brands have more opportunities than ever to engage in digital channels with their consumers and stand out from the competition. It seems that businesses and customers truly are at a new inflection point with this technology and opportunities are available for brands.

Customer Experience 538

Customer Experience Branding Video Online 538

The Financial Brand

APRIL 14, 2021

In a digital world, UX is key to winning loyalty. The post 3 Ways to Create Digital Banking User Experiences that Build Loyalty appeared first on The Financial Brand. Banks and credit unions need to avoid pitfalls and create captivating experiences.

User Experience 39

User Experience Digital Banking UX Branding 39

PYMNTS

OCTOBER 30, 2018

Maybe it’s the reputation of a brand that lowers the mental resistance to inputting payment and personal details on a mobile device to complete a transaction. Good UX vs. Security. That said, Oosthuizen noted, those younger developments often tend to focus on “good UX and the consumer experience — in terms of what works.

Mobile 184

Mobile UX Security Fintech 184

The Financial Brand

SEPTEMBER 28, 2020

Often only small UX adjustments are needed. The post Why You Can’t Afford to Design Digital Banking Only for Gen Z appeared first on The Financial Brand. Preoccupation with young consumers leads many to miss the huge digital potential of older adults.

Digital Banking 42

Digital Banking UX Branding Customer Experience 42

BankNXT

JANUARY 19, 2017

It certainly has brand on its side. Facebook – the first big-brand bank on BankNXT. Is Facebook the future of banking? Story by Duena Blomstrom.

Branding 40

Branding UX Online Mobile 40

The Financial Brand

NOVEMBER 10, 2020

The right mix of marketing, UX, security and customer feedback brings results. The post 4 Ways to Differentiate Your Banking App and Drive Acquisitions appeared first on The Financial Brand. It's difficult to stand out in a crowded mobile app market.

UX 28

UX Branding Mobile Marketing 28

PYMNTS

JULY 14, 2016

Emil Bergh, Fab’s senior UX designer, said that the technology grew out of a hackathon the company held in February that tasked developers to find ways to “reinvigorate” the company and its image, according to Internet Retailer. It remains to be seen if Fab’s augmented reality application will indeed reinvigorate its brand.

UX 100

UX Retail Branding Apple 100

CB Insights

SEPTEMBER 21, 2017

” At the bottom of the first page of these same search results is an article highlighting Amazon’s first branded foray into insurance on its own platform: the launch of Amazon Protect in the UK. In terms of UX, the purchase flow for Amazon Protect is integrated directly into the checkout process, as shown below in orange.

Branding 34

Branding UX Google Strategy 34

PYMNTS

MAY 28, 2018

Every trial run helps brands better optimize, and create a better experience for users. Key learnings around audience segments, engagement rates, consumer preferences, and UX will inform the projects we are creating, and how we improve the ones that are already in the market to fuel future innovation.”.

UX 100

UX United States Groups Tools 100

PYMNTS

MAY 5, 2017

The company has now broadened its solution’s technology suite to work in its Verifone e355 mPOS and its UX series of unattended retail devices in the U.K. “By

UX 100

UX Retail Online Branding 100

PYMNTS

MARCH 9, 2020

Now the buyer clicks on Dress Store A, where the home page shows the typical UX with the logo, total inventory tabs and generic images. In a standard model, that consumer would search on “job interview dresses” (maybe starting on Amazon instead of Google). The search page would be populated with retailers. Now let’s go headless.

Retail 208

Retail User Experience Study UX 208

Gonzobanker

AUGUST 11, 2020

On the other hand, nCino, Black Knight and Ellie Mae are among the strongest go-to lending automation brands for banks and credit unions with automation both for employees and, increasingly, their end consumers. They exhibit a strong focus on data analytics. market on its platform with all the data that goes along with it.

Lending 158

Lending Fintech Analytics UX 158

Perficient

JANUARY 21, 2021

Brands have an opportunity to grow that trust by creating website experiences with up-to-date visuals, content, features, and functionalities consumers need to quickly navigate and find the information they are seeking. With the onset of the COVID-19 pandemic, businesses and consumers are reminded that anything can happen.

User Experience 508

User Experience Strategy Meeting Branding 508

PYMNTS

JUNE 19, 2020

Ranchere doesn’t think investors will decide the sector is valueless, as challenger banks have shown the ability to bring in younger consumers with greatly improved UX and upgraded digital offerings. I think there’s a lot more to look at — and it is where brands need to start looking.”. Digital First’ Takes Center Stage. Ranchere said.

Digital Banking 142

Digital Banking Payments Tools Branding 142

Perficient

APRIL 4, 2022

3) Tell Me – Authentic, Relevant Brand Messages and Experiences. I’ve long advocated that personalization includes three essential elements: . 1) Know Me – Data & Analytics Relevant to the Customer. 2) Learn About Me – Preferences and Interactions.

Mobile 294

Mobile Survey User Experience Analytics 294

Perficient

APRIL 20, 2023

In fact, Gartner shares that brands risk losing 38 percent of customers from poor personalization efforts. That’s a whole lot of consumers, all of whom come with unique expectations, needs, and data. And those consumers desire digital experiences that are personalized and meaningful.

Marketing 294

Marketing Marketing Strategies social media Strategy 294

Social Assurance

JANUARY 11, 2021

This is important for financial brands to pay attention to for two primary reasons. The larger potential disruptor for financial brands is Facebook’s payment tool, known as Facebook Pay. Its strong B2B presence is a highly utilized platform and one that should be a key investment for your brand in 2021.

social media 15

social media Branding Trends Tools 15

Social Assurance

JANUARY 11, 2021

This is important for financial brands to pay attention to for two primary reasons. The larger potential disruptor for financial brands is Facebook’s payment tool, known as Facebook Pay. Its strong B2B presence is a highly utilized platform and one that should be a key investment for your brand in 2021.

social media 15

social media Branding Trends Tools 15

The Financial Brand

SEPTEMBER 2, 2019

Digital marketing and UX-related salaries, on the other hand, are moving up. appeared first on The Financial Brand. New data show current CMO pay is flat, but the role is evolving. The post What Should Financial Institution Marketing Executives Be Making?

UX 23

UX Marketing Branding Data 23

PYMNTS

JANUARY 3, 2017

Rewards can help lure customers to a brand and keep them there. I think merchants and issuers alike see the value of rewards in creating a storyline for customers, enhancing the relationship with the brand and driving stronger loyalty,” he added. Retail is a dog-eat-dog world, operating at times on the thinnest of margins.

Retail 137

Retail UX Cards Branding 137

PYMNTS

APRIL 3, 2019

Now, five years later, many coffee brands are clamoring to compete with mobile apps, loyalty points, online payments and even home delivery services. UX, Payments and App Innovation. With major brands like Starbucks nipping at the company’s heels, being on mobile isn’t enough, he said. Costa Coffee , the U.K.’s

Mobile 101

Mobile Innovation UX Security 101

Gonzobanker

FEBRUARY 23, 2022

Even beyond fintechs, more and more brands are looking for ways to wrap financial services, especially embedded finance, around their existing products. Winning BaaS banks will hitch their stars to the fintechs, brands, and challenger banks that can scale their users, transactions, and products.

Community Bank 143

Community Bank Strategy Risk Management Fintech 143

Gonzobanker

OCTOBER 6, 2023

Major vendors with multiple core solutions in their portfolios can turn off bank and credit union clients to the entire brand because of staff attrition, declining service levels, and a lack of product evolution in an aging zombie core division.

Strategy 97

Strategy System UX Tools 97

Perficient

DECEMBER 1, 2022

All of this contributes to higher ROI and elevated customer experiences, which work in tandem to boost brand reputation and loyalty. Empowering your financial advisors with the Salesforce CRM solution markets them as savvy and in the know and enables them to get information and services to their clients when and where they need it.

Taxes 294

Taxes Customer Experience Marketing Compliance 294