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Big Data and Analytics: Keys to Bank Innovation in Distribution and Marketing

Accenture

Banks are relying more and more upon Big Data and analytics to transform their distribution and marketing strategies. In our research into how high-performing companies (those that deliver above-average business performance on a consistent basis) approach analytics, we found that. Read more.

Big Data 150
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Mastercard’s Vosburg: Trusted Intermediaries Will Drive Consumer Data Aggregation

PYMNTS

There’s no shortage of consulting advice and press clippings that will state the importance of actionable data for companies as a selling, operational and marketing strategy. Big data, it used to be called. The latest developments come from Mastercard.

Data 293
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As GDPR Looms, Trusting in a Trust for Data Analytics and Protection

PYMNTS

The European General Data Protection Regulation ( GDPR ) framework looms, with a deadline of May 25, 2018. Big data application provider Solix, for example, said earlier this year that two thirds of firms are not sure if individuals’ personal information has been cleansed from systems.

Analytics 124
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Data is Powerful, But Not A ‘Silver Bullet’

The Financial Brand

Big data is not a 'silver bullet'. The post Data is Powerful, But Not A ‘Silver Bullet’ appeared first on The Financial Brand. It is part of a strategic framework that uses analytics and technology to deliver an improved customer experience.

Data 21
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Achieving Advanced Financial Marketing Maturity

The Financial Brand

Most banking organizations continue to be in the early stages of financial marketing maturity, lacking big data and advanced analytic skills.

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FinovateFall Sneak Peek: TransUnion

Fintech Labs Insights

TransUnion’s Prama puts the power of big data and analytics at your fingertips to make better decisions at the speed your business demands. Features: Use on-demand access to 7 years of depersonalized credit data. A look at the companies demoing live to 1,500+ fintech professionals on September 8 & 9, 2016.

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What Baseball Can Teach Banking About Data and Analytics

The Financial Brand

Banking can use the same big data and advanced analytics tools as baseball to improve employee performance, customer experience and sales.