Independent Banker

Rebeca Romero Rainey: Let’s bring people together

Independent Banker

“With a heart led by compassion, let’s ask ourselves a question: Who do we want to be when we grow up?”. At times in our country, true independence has arisen from points of crisis—critical moments in time that require us to listen and reflect.

Rebeca Romero Rainey: Leadership is about teamwork

Independent Banker

“Well-executed leadership is less about marching to your own beat and more about creating a well-choreographed team play.”. Remember that childhood game follow-the-leader where one person directed, and the others walked in line?

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Rebeca Romero Rainey: Do today for tomorrow

Independent Banker

“As community bankers, making the next right choice today will ensure we have a strong, flourishing future.”. We have entered a challenging environment, to say the least.

Rebeca Romero Rainey: A world of opportunity

Independent Banker

“Today’s technology environment opens the door to a world of opportunity for community bankers.”. Welcome to Independent Banker’s ICBA LIVE 2020 issue! It’s amazing that we’re already celebrating our first convention of a new decade. As a child, the concept of the year 2020 seemed so far-fetched.

The Best Sales Forecasting Models for Weathering Your Goals

Every sales forecasting model has a different strength and predictability method. It’s recommended to test out which one is best for your team. This way, you’ll be able to further enhance – and optimize – your newly-developed pipeline. Your future sales forecast? Sunny skies (and success) are just ahead!

Rebeca Romero Rainey: We make every day better

Independent Banker

“Community banks work hard to ensure that every day is just a little bit better than the last.”. As community bankers, we strive for excellence.

Rebeca Romero Rainey: You are the backbone of our nation’s financing

Independent Banker

“When our customers’ needs take center stage, we identify creative solutions to help them achieve their dreams.”.

Rebeca Romero Rainey: Tell your incredible story

Independent Banker

“You’ve got an incredible story to tell, and ICBA is honored to help you tell it.”. Community Banking Month holds a special place in my heart. It began early in my career at Centinel Bank of Taos. Every April, I would visit local elementary schools to speak about community banking.

Rebeca Romero Rainey: Embrace the opportunity

Independent Banker

“A plethora of new digital payments offerings now must factor into business strategies.”. As Winston Churchill said, “To improve is to change; to be perfect is to change often.” That sentiment rings true for digital payments.

Tampa 105

Rebeca Romero Rainey: Connections are critical

Independent Banker

“A plethora of new digital payments offerings now must factor into business strategies.”. What does “the best” mean? It can be a tricky question, as “the best” of anything is usually subject to interpretation. What I think is the best restaurant may not fit your palate, and vice versa.

B2B Pocket Playbook: End-to-End Guide to Sales Enablement

Sales enablement is the strategic process of providing sales teams with the content, guidance, and mentorship needed to engage targeted buyers. It’s all about equipping sales professionals with the tools they need to put their best-selling foot forward. And if sales teams want to continuously sell better -- and faster -- their sales enablement process must have a game-winning strategy. It's time for you to start selling smarter - and hitting your sales number - with the best B2B database in the market. Get started today.

Rebeca Romero Rainey: See you at ICBA LIVE

Independent Banker

. “Tim Zimmerman embodies what it means to be a community banker.”. I’m looking forward to seeing you at ICBA LIVE 2019! We’ve been working hard to ensure this year’s convention is the best yet.

Rebeca Romero Rainey: We flourish in times of change

Independent Banker

“When community bankers join their voices, they are a powerful force, taking the industry to new levels.”. We’re in a season of unprecedented industry change, particularly when we look at faster payments.

Rebeca Romero Rainey: Take pride in the work we do

Independent Banker

“While community banks could certainly benefit from the tax advantages credit unions have, we flourish despite them.”. There’s something about September that inspires a focus on priorities. Maybe it’s a throwback to back-to-school, or perhaps I’m gearing up for the switch of seasons.

Rebeca Romero Rainey: We stand the test of time

Independent Banker

“We stand the test of time as pillars of our communities.”. I recently attended an ICBA Services Network meeting where a group of us started reminiscing about the evolution of banking over the past few decades. We collectively wondered at how much has changed for the better.

Pressure Points: How to Ensure Your B2B Pipeline Passes Inspection

This eBook highlights best practices for developing a pipeline management process that helps sales leaders and their team C.L.O.S.E (you’ll see what we mean in this eBook) more revenue through data-driven prospecting, stage analysis, and subsequent sales enablement.

Rebeca Romero Rainey: Community service is at our industry’s heart

Independent Banker

“Community service is a timeless tradition that’s core to every community bank.”. By Rebeca Romero Rainey, President and CEO, ICBA. As I work on this column, I’m in Santa Fe, preparing to speak at the Independent Community Bankers Association of New Mexico’s annual convention. I was chairman of this great organization 10 years ago, and the theme of that convention was “Independent Community Banks—A Timeless Tradition.”

Rebeca Romero Rainey: Create opportunities for new leaders

Independent Banker

“Leadership lies not in the position you hold but in what you do with it.”. After college, I moved back to my hometown of Taos, N.M. I was driven by the goal of doing whatever I could do to make a difference in my community.

Idaho 91

Rebeca Romero Rainey: The future is bright

Independent Banker

“The future is bright, and the opportunities for growth are endless.”. I had the opportunity to read this month’s cover story ahead of writing my column. I’m so glad that I did. I was blown away by the incredible community banks that are featured, and I have a feeling you’ll feel the same way!

Tampa 91

Rebeca Romero Rainey: Let’s continue to push the boundaries

Independent Banker

. “Stepping into the unknown can help us accomplish great things.”. It was wonderful to see so many of you at ICBA LIVE a few weeks ago in Nashville, Tenn. It’s always great to be with fellow community bankers, and now, as ICBA president and CEO, our members!

Marketing-Led Post-COVID-19 Growth Strategies

Businesses are laying off workers, shutting their doors (some permanently), and struggling to react to the radical destruction that coronavirus (COVID-19) is doing to our society and communities. Most have already sustained massive damage, and we still have yet to see the scope of impact of the global pandemic that has upended the globe. Any return to normalcy may seem far-off, but sales and marketing are on the front lines of restarting the economy. When the dust settles, we have a responsibility to turn our shock and grief into fierce determination, and lead the charge of responsible, strategic, sustainable future growth. However, there’s no team better suited to lead that charge than the marketing department. Marketers are uniquely positioned to provide creative solutions to aid their organization in times of change and chart a course for navigating success.

Capstone Conference

Independent Banker

Wisconsin bank uses LEAD FWD Summit as a development resource. By Tim Cook. You can feel the energy boost at Park Bank from its leadership development program. Young employees at the community bank in Madison, Wis., are excited. They’re learning new skills. They’re undertaking new challenges.

2016 IB Social Media Leaders

Independent Banker

Congratulations to the Top 2016 IB Social Media Leaders. Independent Banker ® magazine recognizes three community banks who have conducted creative, engaging and impactful social media campaigns.

15 Minutes With—Les Leskovin

Independent Banker

Photo by Aggie Brooks. Les Leskoven. Senior Vice President and Senior Trust Officer. for the $521 Million-Asset. Community National Bank & Trust of Texas. in Corsicana, Texas. IB: Tell me about Corsicana. Where’s it located? Leskoven: We’re about 45 miles southeast of Dallas.

Rebeca Romero Rainey: Community bankers take the high road

Independent Banker

“Your character, integrity and strong reputations will continue to serve you well.”.

How ZoomInfo Helps Overcome the Top Pain Points of Inside Sales

Recent digital transformation has shifted the B2B landscape by ushering in the era of buyer empowerment. With more access to user reviews, analyst opinion, and industry research, decision-makers are more informed than ever while navigating what is now known as the “buyer’s journey.”

On Main Street

Independent Banker

A Second Cyberdefense. By Noah W. Wilcox, Grand Rapids State Bank. Information is the new coin of the realm, and financial information is the most widely prized.

Maine 176

Rebeca Romero Rainey: Our efforts are paying off

Independent Banker

. “I know many of these successes took years, but our efforts are paying off.”. It never ceases to amaze me how powerful we are when we work together, community bankers. Since sharing our advocacy successes with you in December, I’ve been thrilled to see more hard-fought victories come our way.

Analytical and Personable

Independent Banker

Jamey Smith Citizens Bank in Kilgore, Texas. Jamey Smith forges complete partnerships for successful commercial lending. By Judith Sears.

Rebeca Romero Rainey: A community banking resolution

Independent Banker

. “We look forward to serving you and your community bank in the year ahead.”. Happy New Year, community bankers! I hope you all enjoyed the holidays and are ready to start 2019 off right with all that ICBA has to offer.

Marketing Ops: The New Revenue Hero

As data continues to play a starring role in today’s B2B organizations, both marketing and sales operations professionals are poised to solidify their place as critical revenue drivers. In particular, the evolution of the Marketing Operations (Ops) role has created a new standard in marketing and has become a vital component of an organization’s success.

Rebounding from the Downturn

Independent Banker

Community First Bank & Trust. Columbia, Tenn. ROAA in 2015: 3.63 percent. ROAE in 2015: 37.96 percent. Assets: $467 million. Retail locations: Eight. Employees: 109. Founded: 1998. Website: By Jon Thompson. Community First Bank & Trust had an extraordinary 2015.

15 Minutes With … Jimmy Rasmussen

Independent Banker

In addition to spending time with family, Jimmy Rasmussen enjoys sporting activities, including fishing and deer hunting. Photo by Robert Seale. President and CEO for the $543 Million-Asset HomeTown Bank, N.A., in Galveston, Texas.

Dallas 145

Customers, Employees and Giving Back

Independent Banker

By Kevin Beckemeyer. The board of directors and management at Legence Bank value three key assets: our customers, our employees and the communities we serve. We believe each is vital to continued growth and success.

Rebeca Romero Rainey: Reflecting on 2018

Independent Banker

“We must all pause this holiday season and appreciate the people who make this industry what it is.”

What We Learned From Our Own Data-Driven ABM Strategy

ZoomInfo has created the following eBook to help other B2B organizations gain insights on how to launch their own data-driven ABM strategy. In this eBook, we will reveal the good and the bad from our own campaign and highlight some key takeaways on how to improve your ABM strategies moving forward.